They Sent It

ALL ONLY $25 😲

ExpressFriday, Aug 2, 2024 at 3:25 PM EasternMailchimp
ExpressALL ONLY $25 😲
Subject
ALL ONLY $25 😲
From
express@b.express.com
Brand
Express
Sent
Fri Aug 2, 2024, 3:25 PM ET
Size
124 KB
Images
32
Links
50, 1 of them buttons
Subject length
14 characters

Against Express's usual

Sent in the 3 PM hour, which holds 22% of its emails; 29% arrive in the 11 AM hour. The subject is 14 characters; its average is 44.

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Sent just before and after

Aug 4, 2024 11:10 AMSunday clearance sale! $25 all bottoms
Aug 3, 2024 3:06 PMThese are all 50% OFF today
Aug 3, 2024 11:04 AMThe gold medal shirt of summer 🥇
Aug 2, 2024 3:25 PMALL ONLY $25 😲 (this email)
Aug 2, 2024 10:55 AMInvest in superior tees, tanks & henleys
Aug 1, 2024 3:20 PMWhat makes our jeans the best?
Aug 1, 2024 10:54 AMSTARTS TODAY! $25 all clearance bottoms

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