Coming soon... Icons of Style

Use this example
- Subject
- Coming soon... Icons of Style
- From
- express@
b.express.com - Brand
- Express
- ESP
- Mailchimp
- Sent
- Fri Sep 26, 2025, 3:04 PM ET
- Size
- 173 KB
- Images
- 59
- Links
- 64, 1 of them buttons
- Subject length
- 29 characters
Against Express's usual
Sent in the 3 PM hour, which holds 22% of its emails; 29% arrive in the 11 AM hour. The subject is 29 characters; its average is 44.
Sent just before and after
| Sep 28, 2025 10:54 AM | LAST DAY! Extra 15% off for Insiders + 20-50% off everything + $10 Express Cash | |
| Sep 27, 2025 3:02 PM | 40% off our legendary shirts + use your $10 Express Cash | |
| Sep 27, 2025 11:07 AM | $10 Express Cash | 20-50% off jackets that *make* the outfit (+ EXTRA 15% OFF for Insiders) | |
| Sep 26, 2025 3:04 PM | Coming soon... Icons of Style (this email) | |
| Sep 26, 2025 11:06 AM | $10 Express Cash | Extra 15% off for Insiders + 20-50% off the comfiest chinos you’ll ever wear | |
| Sep 25, 2025 2:57 PM | $10 Express Cash | Your fall style move? These new sweater polos (all 20-50% off + extra 15% off for Insiders) | |
| Sep 25, 2025 11:27 AM | STARTS TODAY! Extra 15% off for Insiders + 20-50% off everything + $10 Express Cash |
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