They Sent It

CYBER MONDAY STARTS AT 6 P.M.

ExpressSunday, Dec 1, 2024 at 3:08 PM EasternMailchimp
ExpressCYBER MONDAY STARTS AT 6 P.M.
Subject
CYBER MONDAY STARTS AT 6 P.M.
From
express@b.express.com
Brand
Express
Sent
Sun Dec 1, 2024, 3:08 PM ET
Size
125 KB
Images
33
Links
46, 1 of them buttons
Subject length
29 characters

Against Express's usual

Sent in the 3 PM hour, which holds 22% of its emails; 29% arrive in the 11 AM hour. The subject is 29 characters; its average is 44.

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Sent just before and after

Dec 2, 2024 10:54 AMCYBER MONDAY won’t last long
Dec 2, 2024 7:04 AMEverything on sale from $15 + FREE SHIPPING
Dec 1, 2024 8:01 PMDON’T MISS THIS: Free shipping + everything on sale from $15
Dec 1, 2024 3:08 PMCYBER MONDAY STARTS AT 6 P.M. (this email)
Dec 1, 2024 7:00 AMBOGO 50% off everything + $39 all merino sweaters
Nov 30, 2024 3:19 PM70% off select + our BEST Style Steals of the season
Nov 30, 2024 9:03 AMOur BEST Style Steals + BOGO 50% off everything else

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