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Extra 60% off won’t last much longer

ExpressSunday, Sep 1, 2024 at 3:01 PM EasternMailchimp
ExpressExtra 60% off won’t last much longer
Subject
Extra 60% off won’t last much longer
From
express@b.express.com
Brand
Express
Sent
Sun Sep 1, 2024, 3:01 PM ET
Size
141 KB
Images
42
Links
56, 1 of them buttons
Subject length
36 characters

Against Express's usual

Sent in the 3 PM hour, which holds 22% of its emails; 29% arrive in the 11 AM hour. The subject is 36 characters; its average is 44.

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Sent just before and after

Sep 2, 2024 2:59 PMOur most-popular everyday pant | Up to $100 off
Sep 2, 2024 11:24 AMUP TO $100 OFF + what to wear on top
Sep 1, 2024 8:11 PMUp to $100 off! Save on styles picked for you
Sep 1, 2024 3:01 PMExtra 60% off won’t last much longer (this email)
Sep 1, 2024 11:30 AM🔔 Reminder: Save BIG at the Fall Stock-Up EVENT
Aug 31, 2024 7:58 PMUp to $100 off | Which fit is your fave? 👖
Aug 31, 2024 11:18 AM5 sweater polos to ease into fall

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