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Hello, long weekend! Stop in for 50% off everything

ExpressFriday, Feb 16, 2024 at 8:14 AM EasternMailchimp
ExpressHello, long weekend! Stop in for 50% off everything
Subject
Hello, long weekend! Stop in for 50% off everything
From
express@em.express.com
Brand
Express
Sent
Fri Feb 16, 2024, 8:14 AM ET
Size
74 KB
Images
33
Links
37, 2 of them buttons
Subject length
51 characters

Against Express's usual

Sent in the 8 AM hour, which holds 9% of its emails; 29% arrive in the 11 AM hour. The subject is 51 characters; its average is 44.

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Sent just before and after

Feb 16, 2024 8:17 PM40% off online | Rising suit stars ⭐
Feb 16, 2024 3:27 PM40% off sitewide + foolproof polo styling
Feb 16, 2024 11:12 AM🍃 40% off the spring drop ☀️
Feb 16, 2024 8:14 AMHello, long weekend! Stop in for 50% off everything (this email)
Feb 15, 2024 8:16 PM40% OFF SITEWIDE | TOP DROP: 👏👏👏 for these new prints
Feb 15, 2024 3:17 PMLong weekend sale ❗ Extra 60% off clearance
Feb 15, 2024 11:17 AM40% off the best-of-the-best jeans

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