Hendrix or The Beatles? ($10 Express Cash + TODAY ONLY! 20% OFF in the app)

Wednesday, Jun 25, 2025 at 3:01 PM EasternMailchimp

ExpressHendrix or The Beatles? ($10 Express Cash + TODAY ONLY! 20% OFF in the app)

Fit to screenFull size

Using this email in an article? Credit: Express email via They Sent It, with a link to this page. Full-size image

Use this example

Subject: Hendrix or The Beatles? ($10 Express Cash + TODAY ONLY! 20% OFF in the app)
From: express@b.express.com
Brand: Express
ESP: Mailchimp
Sent: Wed Jun 25, 2025, 3:01 PM ET
Size: 156 KB
Images: 48
Links: 56, 1 of them buttons
Subject length: 75 characters

Against Express's usual

Sent in the 3 PM hour, which holds 22% of its emails; 29% arrive in the 11 AM hour. The subject is 75 characters; its average is 44.

	Jun 26, 2025 3:15 PM	SALE ON SALE \| BOGO FREE
	Jun 26, 2025 11:00 AM	STARTS NOW! Up to 50% OFF almost everything + $10 Express Cash
	Jun 25, 2025 8:21 PM	FINAL HOURS! 20% off everything in-app, 30-50% off + $10 Express Cash
	Jun 25, 2025 3:01 PM	Hendrix or The Beatles? ($10 Express Cash + TODAY ONLY! 20% OFF in the app) (this email)
	Jun 25, 2025 11:23 AM	YOU’VE GOT ONE DAY: 20% off everything in app + $10 Express Cash
	Jun 25, 2025 12:08 AM	$10 Express Cash \| STARTS NOW! 20% OFF EVERYTHING IN THE APP
	Jun 24, 2025 2:58 PM	Stylish new shirts for your Euro trip + $10 Express Cash