It’s go time. $100 off $250 in the app starts NOW + $10 Express Cash!

ExpressWednesday, Aug 13, 2025 at 5:59 PM EasternMailchimp
ExpressIt’s go time. $100 off $250 in the app starts NOW + $10 Express Cash!
Subject
It’s go time. $100 off $250 in the app starts NOW + $10 Express Cash!
From
express@b.express.com
Brand
Express
Sent
Wed Aug 13, 2025, 5:59 PM ET
Size
138 KB
Images
42
Links
50, 1 of them buttons
Subject length
69 characters

Against Express's usual

Sent in the 5 PM hour, which holds 1% of its emails; 29% arrive in the 11 AM hour. The subject is 69 characters; its average is 44.

Report this email

Sent just before and after

More from Express

All Express emails

Get the Black Friday insights

We're collecting every Black Friday email from more than 50,000 brands as it lands. Get what we find: who starts first, the biggest discounts, and the subject lines that stand out.

Free. Unsubscribe anytime.