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⁉️ MYSTERY DEAL ⁉️ STARTS NOW ⁉️

ExpressWednesday, Apr 10, 2024 at 3:53 PM EasternMailchimp
Express⁉️ MYSTERY DEAL ⁉️ STARTS NOW ⁉️
Subject
⁉️ MYSTERY DEAL ⁉️ STARTS NOW ⁉️
From
express@b.express.com
Brand
Express
Sent
Wed Apr 10, 2024, 3:53 PM ET
Size
131 KB
Images
37
Links
51, 2 of them buttons
Subject length
29 characters

Against Express's usual

Sent in the 3 PM hour, which holds 22% of its emails; 29% arrive in the 11 AM hour. The subject is 29 characters; its average is 44.

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Sent just before and after

Apr 11, 2024 11:38 AMENDS TODAY | MYSTERY DEAL 👀
Apr 11, 2024 8:15 AM3/$99 men's shirts + $39 all jeans = a whole new outfit on sale
Apr 10, 2024 8:04 PMUse your MYSTERY DEAL to save on picks for you →
Apr 10, 2024 3:53 PM⁉️ MYSTERY DEAL ⁉️ STARTS NOW ⁉️ (this email)
Apr 10, 2024 12:53 PMThe summer suit you’ve been searching for
Apr 9, 2024 8:27 PMFINAL HOURS (!!) 3/$99 all tops + 2/$99 all bottoms
Apr 9, 2024 3:02 PMALL 3/$99 | TOP DROP: the most versatile polos ever

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