NEW JUST ADDED 📢 60% OFF
Using this email in an article? Credit: Express email via They Sent It, with a link to this page. Full-size image
Use this example
- Subject
- NEW JUST ADDED 📢 60% OFF
- From
- express@
em.express.com - Brand
- Express
- ESP
- Mailchimp
- Sent
- Wed Feb 28, 2024, 3:17 PM ET
- Size
- 92 KB
- Images
- 45
- Links
- 55, 3 of them buttons
- Subject length
- 24 characters
Against Express's usual
Sent in the 3 PM hour, which holds 22% of its emails; 29% arrive in the 11 AM hour. The subject is 24 characters; its average is 44.
Sent just before and after
| Feb 29, 2024 11:14 AM | $49 ALL BOTTOMS | 5-star pants that work for you | |
| Feb 29, 2024 8:15 AM | Your new spring faves are 30-60% OFF | |
| Feb 28, 2024 8:17 PM | $49 jeans & chinos you’ll wear with e-v-e-r-y-t-h-i-n-g | |
| Feb 28, 2024 3:17 PM | NEW JUST ADDED 📢 60% OFF (this email) | |
| Feb 28, 2024 11:15 AM | STARTS TODAY (!!) $49 ALL BOTTOMS | |
| Feb 27, 2024 8:12 PM | Get ready...$49 ALL BOTTOMS starts at midnight 📲 | |
| Feb 27, 2024 3:04 PM | TOP DROP: 4 shirts you absolutely need |
More from Express
All Express emailsFINAL HOURS! $15+ all tops & sweaters
Nov 14, 2026 7:58 PM
$19+ ALL SWEATERS 🎄The hottest holiday knits just dropped
Nov 14, 2026 3:17 PM
DEAL OF THE DAY 🎁 $15+ ALL TOPS & SWEATERS
Nov 14, 2026 11:07 AM
DEAL OF THE DAY 🎁 $15+ ALL TOPS & SWEATERS
Nov 13, 2026 7:58 PM
NEW going-out dresses | 30% off + extra 15% off for Insiders
Nov 13, 2026 3:05 PM
✨ FRIENDS & FAMILY EVENT STARTS NOW ✨ $29+ Holiday Deals ✨
Nov 13, 2026 11:35 AM
FINAL HOURS! $39+ ALL PANTS at The Semi-Annual Express Pant Day
Nov 12, 2026 8:03 PM
AMERICA’S FAVORITE PANT 🏆 $69 all Editors
Nov 12, 2026 3:11 PM
