Not a joke: 30-70% off ALL TOPS today only!

ExpressTuesday, Apr 1, 2025 at 12:44 PM EasternMailchimp
ExpressNot a joke: 30-70% off ALL TOPS today only!
Subject
Not a joke: 30-70% off ALL TOPS today only!
From
express@b.express.com
Brand
Express
Sent
Tue Apr 1, 2025, 12:44 PM ET
Size
160 KB
Images
52
Links
60, 1 of them buttons
Subject length
43 characters

Against Express's usual

Sent in the 12 PM hour, which holds 1% of its emails; 29% arrive in the 11 AM hour. The subject is 43 characters; its average is 44.

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Apr 2, 2025 11:01 AMNobody does chinos better | $10 Express Cash for you
Apr 1, 2025 8:29 PMFINAL HOURS 💥 30-70% off all tops
Apr 1, 2025 4:00 PM30-70% off ALL shirts | 24/7 style essentials
Apr 1, 2025 12:44 PMNot a joke: 30-70% off ALL TOPS today only! (this email)
Mar 31, 2025 3:00 PMUp 👏 to 👏 70% 👏 off 👏
Mar 31, 2025 11:10 AM$10 Express Cash | JUST IN: A fresh batch of spring polos
Mar 30, 2025 8:05 PMOnly hours left to BUY MORE, SAVE MORE

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