PSA: $15+ all tops online ends @ midnight ⏳

ExpressWednesday, Mar 13, 2024 at 8:06 PM EasternMailchimp
ExpressPSA: $15+ all tops online ends @ midnight ⏳
Subject
PSA: $15+ all tops online ends @ midnight ⏳
From
express@b.express.com
Brand
Express
Sent
Wed Mar 13, 2024, 8:06 PM ET
Size
147 KB
Images
41
Links
60, 1 of them buttons
Subject length
43 characters

Against Express's usual

Sent in the 8 PM hour, which holds 15% of its emails; 29% arrive in the 11 AM hour. The subject is 43 characters; its average is 44.

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Sent just before and after

Mar 14, 2024 3:15 PMThe coolest suit EVER?
Mar 14, 2024 11:16 AMOh hey, $15+ select styles starts TODAY online
Mar 14, 2024 8:15 AMALL WOMEN'S TOPS: 30% OFF 1 | 40% OFF 2 | 50% OFF 3+
Mar 13, 2024 8:06 PMPSA: $15+ all tops online ends @ midnight ⏳ (this email)
Mar 13, 2024 3:01 PMTops from $15 online + what you're wearing this weekend
Mar 13, 2024 11:19 AMLAST DAY! $15+ all tops is calling it quits
Mar 12, 2024 8:16 PM4 shirts on the spring menu—starting from $25 online

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