Starts @ 6 p.m. | All suits $100 off (even new arrivals!)

ExpressWednesday, Apr 2, 2025 at 3:08 PM EasternMailchimp
ExpressStarts @ 6 p.m. | All suits $100 off (even new arrivals!)
Subject
Starts @ 6 p.m. | All suits $100 off (even new arrivals!)
From
express@b.express.com
Brand
Express
Sent
Wed Apr 2, 2025, 3:08 PM ET
Size
124 KB
Images
35
Links
43, 2 of them buttons
Subject length
57 characters

Against Express's usual

Sent in the 3 PM hour, which holds 22% of its emails; 29% arrive in the 11 AM hour. The subject is 57 characters; its average is 44.

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Sent just before and after

Apr 3, 2025 3:11 PM$100 off our bestselling suits (that's all of them)
Apr 3, 2025 11:11 AMThe Best-Dressed Event | ALL SUITS $100 OFF
Apr 2, 2025 7:59 PMStarts now! All suits $100 off (even new arrivals!)
Apr 2, 2025 3:08 PMStarts @ 6 p.m. | All suits $100 off (even new arrivals!) (this email)
Apr 2, 2025 11:01 AMNobody does chinos better | $10 Express Cash for you
Apr 1, 2025 8:29 PMFINAL HOURS 💥 30-70% off all tops
Apr 1, 2025 4:00 PM30-70% off ALL shirts | 24/7 style essentials

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