They Sent It

The holiday suit shop is OPEN

ExpressThursday, Nov 7, 2024 at 2:56 PM EasternMailchimp
ExpressThe holiday suit shop is OPEN
Subject
The holiday suit shop is OPEN
From
express@b.express.com
Brand
Express
Sent
Thu Nov 7, 2024, 2:56 PM ET
Size
146 KB
Images
44
Links
55, 1 of them buttons
Subject length
29 characters

Against Express's usual

Sent in the 2 PM hour, which holds 3% of its emails; 29% arrive in the 11 AM hour. The subject is 29 characters; its average is 44.

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Sent just before and after

Nov 9, 2024 10:56 AMBOGO 50% OFF ALL + extra 10% off for military in stores
Nov 8, 2024 3:08 PMDon’t miss extra 50% off clearance
Nov 8, 2024 10:54 AMJUST DROPPED: Sweaters for every fall event
Nov 7, 2024 2:56 PMThe holiday suit shop is OPEN (this email)
Nov 7, 2024 10:52 AMSTARTS TODAY! BOGO 50% off everything (even NEW arrivals)
Nov 6, 2024 3:06 PMEverything in this email is 50% off
Nov 6, 2024 10:52 AMReturn of the Soft Wash Shirt

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