The style hunt is on: 70% OFF ends at midnight

ExpressWednesday, Mar 27, 2024 at 8:10 PM EasternMailchimp
ExpressThe style hunt is on: 70% OFF ends at midnight
Subject
The style hunt is on: 70% OFF ends at midnight
From
express@b.express.com
Brand
Express
Sent
Wed Mar 27, 2024, 8:10 PM ET
Size
153 KB
Images
45
Links
61, 2 of them buttons
Subject length
46 characters

Against Express's usual

Sent in the 8 PM hour, which holds 15% of its emails; 29% arrive in the 11 AM hour. The subject is 46 characters; its average is 44.

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Sent just before and after

Mar 28, 2024 3:03 PM40% OFF EVERYTHING | What you’re wearing this weekend
Mar 28, 2024 11:13 AM40% OFF SO MUCH 🌟 NEW 🌟 starts today in stores
Mar 28, 2024 8:16 AM50% OFF EVERYTHING | Get dressed for spring
Mar 27, 2024 8:10 PMThe style hunt is on: 70% OFF ends at midnight (this email)
Mar 27, 2024 3:11 PMTONIGHT! 70% off select styles | 6 p.m.-midnight
Mar 27, 2024 11:14 AMIt's ALL 40% off, so add to basket 🧺🐣
Mar 27, 2024 8:12 AMUmm everything is 50% off 👀

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