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Two words: PARTY SHORTS

ExpressTuesday, Jul 30, 2024 at 11:04 AM EasternMailchimp
ExpressTwo words: PARTY SHORTS
Subject
Two words: PARTY SHORTS
From
express@b.express.com
Brand
Express
Sent
Tue Jul 30, 2024, 11:04 AM ET
Size
148 KB
Images
42
Links
58, 1 of them buttons
Subject length
23 characters

Against Express's usual

Sent in its busiest hour, 11 AM, which holds 29% of its emails. The subject is 23 characters; its average is 44.

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Sent just before and after

Aug 1, 2024 10:54 AMSTARTS TODAY! $25 all clearance bottoms
Jul 31, 2024 3:03 PMStyle tips for what you've been eyeing
Jul 31, 2024 11:22 AMTop-rated sweater polos to wear this weekend
Jul 30, 2024 11:04 AMTwo words: PARTY SHORTS (this email)
Jul 29, 2024 11:22 AMWhat’s trending in printed dress shirts
Jul 28, 2024 3:09 PMClaim your faves! Clearance is an extra 60% off
Jul 28, 2024 11:19 AMFresh ‘fits for your next weekend away

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