A different perspective on BFCM

Preview text: Not another BFCM guide.

FlowiumThursday, Oct 22, 2026 at 9:06 AM EasternKlaviyo
FlowiumA different perspective on BFCM
Subject
A different perspective on BFCM
Preview text
Not another BFCM guide.
From
support@flowium.com
Brand
Flowium
Sent
Thu Oct 22, 2026, 9:06 AM ET
Sent to
flow-ium.com, India (flowiumdtc.in), Colombia (flowiumemail.co), flowiumemail.net, India (flowiumservices.in), Colombia (flowiumteam.co), helloflowium.com
Size
10 KB
Images
1
Links
2, 2 of them buttons
Subject length
31 characters

Against Flowium's usual

Sent in the 9 AM hour, which holds 10% of its emails; 21% arrive in the 4 AM hour. The subject is 31 characters; its average is 39.

Email headers

What the brand's servers put on this email. Our receiving servers, the address we subscribed with and unsubscribe links are left out.

From
Flowium <[email protected]>
Subject
A different perspective on BFCM
Date
Thu, 22 Oct 2026 13:06:07 +0000 (UTC)
Message-ID domain
geopod-ismtpd-56
Return-Path domain
email.flowium.com
DKIM signature
d=flowium.com s=kl2
List-Unsubscribe
Present, one-click

Servers it passed through, newest first

  1. by recvd-…-5b5t8 with SMTP
  2. from (unnamed) by geopod-ismtpd-56 with HTTP

Other sending headers (names only): X-Kmail-Account, X-Kmail-Flow, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse, X-SG-EID, X-SG-ID, X-Entity-ID

Report this email

Sent just before and after

Oct 23, 2026 10:10 AMWhat if we've been measuring Black Friday all wrong?
Oct 23, 2026 9:06 AMA different perspective on BFCM
Oct 23, 2026 5:01 AMGrow with Flowium
Oct 22, 2026 9:06 AMA different perspective on BFCM (this email)
Oct 22, 2026 4:04 AMIs BFCM really about BFCM?
Oct 21, 2026 10:03 AMWhat if we've been measuring Black Friday all wrong?
Oct 21, 2026 5:01 AMIt’s time for a Sandwich Break

More from Flowium

All Flowium emails

Sent the same day by similar brands

Same ESP and the closest weekly volume, sent on Oct 22, 2026.

Get the Black Friday insights

We're collecting every Black Friday email from more than 41,000 brands as it lands. Get what we find: who starts first, the biggest discounts, and the subject lines that stand out.

Free. You'll get a confirmation email first, and you can unsubscribe anytime.