Back In Stock — the one that's always sold out.

Preview text: Shop the Alba Shirt In Mocha.

Frank RaeSunday, Sep 27, 2026 at 1:12 AM EasternKlaviyo
Frank RaeBack In Stock — the one that's always sold out.
Subject
Back In Stock — the one that's always sold out.
Preview text
Shop the Alba Shirt In Mocha.
From
hello@frankrae.com
Sent
Sun Sep 27, 2026, 1:12 AM ET
Size
53 KB
Images
17
Links
16, 1 of them buttons
Subject length
49 characters

Against Frank Rae's usual

Sent in the 1 AM hour, which holds 5% of its emails; 23% arrive in the 4 AM hour. The subject is 49 characters; its average is 27.

Email headers

What the brand's servers put on this email. Our receiving servers, the address we subscribed with and unsubscribe links are left out.

From
Frank Rae <[email protected]>
Subject
Back In Stock — the one that's always sold out.
Date
Sun, 27 Sep 2026 05:12:53 +0000 (UTC)
Message-ID domain
geopod-ismtpd-47
Return-Path domain
send.frankrae.com
DKIM signature
d=frankrae.com s=kl2
List-Unsubscribe
Present, one-click

Servers it passed through, newest first

  1. by recvd-…-b66fm with SMTP
  2. from (unnamed) by geopod-ismtpd-47 with HTTP

Other sending headers (names only): X-Kmail-Account, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse, X-SG-EID, X-SG-ID, X-Entity-ID

Report this email

Sent just before and after

Sep 29, 2026 10:01 PMShop with a little extra discount
Sep 29, 2026 2:15 AMThe Nara — from salt to soirée
Sep 29, 2026 1:11 AMSell out style is back in stock.
Sep 27, 2026 1:12 AMBack In Stock — the one that's always sold out. (this email)
Sep 24, 2026 6:04 AMSALE SALE SALE
Sep 10, 2026 6:07 PMBack In Stock — the easiest dress you'll own.
Aug 27, 2026 4:01 AMFavourites from BLOOM.

More from Frank Rae

All Frank Rae emails

Get the Black Friday insights

We're collecting every Black Friday email from more than 50,000 brands as it lands. Get what we find: who starts first, the biggest discounts, and the subject lines that stand out.

Free. Unsubscribe anytime.