We didn’t exactly plan on this

Preview text: How two tradies ended up making skincare for blokes.

Frasé SkinFriday, Jun 5, 2026 at 4:15 AM EasternKlaviyo
Frasé SkinWe didn’t exactly plan on this
Subject
We didn’t exactly plan on this
Preview text
How two tradies ended up making skincare for blokes.
From
customers@fraseskin.com.au
Sent
Fri Jun 5, 2026, 4:15 AM ET
Sent to
fraseskin.com, Australia (fraseskin.com.au)
Size
44 KB
Images
14
Links
14, 5 of them buttons
Subject length
32 characters

Against Frasé Skin's usual

Sent in its busiest hour, 4 AM, which holds 42% of its emails. The subject is 32 characters; its average is 30.

Email headers

What the brand's servers put on this email. Our receiving servers, the address we subscribed with and unsubscribe links are left out.

From
Frasé Skin <[email protected]>
Subject
We didn’t exactly plan on this
Date
Fri, 05 Jun 2026 08:15:08 +0000 (UTC)
Message-ID domain
geopod-ismtpd-15
Return-Path domain
support.fraseskin.com.au
DKIM signature
d=fraseskin.com.au s=kl2
List-Unsubscribe
Present, one-click

Servers it passed through, newest first

  1. from o1402.shared.klaviyomail.com [168.245.59.73] by our receiving server with ESMTPS
  2. by recvd-…-bn544 with SMTP
  3. from (unnamed) by geopod-ismtpd-15 with HTTP

Other sending headers (names only): X-Kmail-Account, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse, X-SG-EID, X-SG-ID, X-Entity-ID

Report this email

Sent just before and after

Jun 8, 2026 11:00 PMYou said you wanted in. Here's how.
Jun 6, 2026 5:30 PMFree shipping today
Jun 5, 2026 11:35 AMStill thinking about it?
Jun 5, 2026 4:15 AMWe didn’t exactly plan on this (this email)
Jun 3, 2026 10:00 PMFrom smoko chats to 40,000 customers. Here's how we got here.
Jun 3, 2026 6:00 AM[Announcement] Sale went a bit nuclear
Jun 3, 2026 4:30 AMEOFY top picks so far

More from Frasé Skin

All Frasé Skin emails

Get the Black Friday insights

We're collecting every Black Friday email from more than 50,000 brands as it lands. Get what we find: who starts first, the biggest discounts, and the subject lines that stand out.

Free. You'll get a confirmation email first, and you can unsubscribe anytime.