Happiness Project subject lines
69 subject lines averaging 31 characters.
| Picture | Sent (Eastern) | Subject | Characters | Preview text | |
|---|---|---|---|---|---|
| Nov 1, 2026 2:00 PM | Early gifts. Up to 50% OFF 🎁 | 29 | Our Early Bird Holiday Sale is here. Find meaningful gifts for your people with our… | Nov 1, 2026 2:00 PM · 29 characters. Our Early Bird Holiday Sale is here. Find meaningful gifts for your people with our… | |
| Oct 30, 2026 2:01 PM | Season’s Treatings 🎃🎁 | 22 | No tricks—just honest reviews to help you pick their next favorite. Shop our Early Bird… | Oct 30, 2026 2:01 PM · 22 characters. No tricks—just honest reviews to help you pick their next favorite. Shop our Early Bird… | |
| Oct 29, 2026 12:58 AM | You left a little happiness behind | 34 | Come back to the pieces that made you smile. | Oct 29, 2026 12:58 AM · 34 characters. Come back to the pieces that made you smile. | |
| Oct 28, 2026 10:00 AM | Early birds get up to 50% OFF. 🎁 | 33 | Our Early Bird Holiday Sale starts now. Shop savings sitewide and find gifts that say a… | Oct 28, 2026 10:00 AM · 33 characters. Our Early Bird Holiday Sale starts now. Shop savings sitewide and find gifts that say a… | |
| Oct 24, 2026 12:04 PM | The reviews are unbe-leaf-able. 🍂 | 34 | What makes a hoodie worth reaching for again? Hear it from our community, then find your… | Oct 24, 2026 12:04 PM · 34 characters. What makes a hoodie worth reaching for again? Hear it from our community, then find your… | |
| Oct 22, 2026 12:00 PM | NEW: The Adventure Collection 🏔️ | 32 | Meet four new styles inspired by hope, resilience, and the reminder that dawn always… | Oct 22, 2026 12:00 PM · 32 characters. Meet four new styles inspired by hope, resilience, and the reminder that dawn always… | |
| Oct 18, 2026 12:04 PM | 20% OFF ends tonight. 💚 | 24 | Hey Happiness Project Family, Tonight is your last chance to take 20% off sitewide. Our… | Oct 18, 2026 12:04 PM · 24 characters. Hey Happiness Project Family, Tonight is your last chance to take 20% off sitewide. Our… | |
| Oct 16, 2026 12:05 PM | Before your calendar fills up… 💛 | 33 | Decide what you need before everyone starts asking. A few ways to make the holiday season… | Oct 16, 2026 12:05 PM · 33 characters. Decide what you need before everyone starts asking. A few ways to make the holiday season… | |
| Oct 14, 2026 2:02 PM | $39 Hoodies. Yes, really. 👀 | 28 | Your next everyday favorite just got a little easier to say yes to. Shop select Hoodies… | Oct 14, 2026 2:02 PM · 28 characters. Your next everyday favorite just got a little easier to say yes to. Shop select Hoodies… | |
| Oct 13, 2026 2:00 PM | A little gift. Yours for FREE. 💛 | 33 | Your next everyday favorite just got a little easier to say yes to. Shop select Hoodies… | Oct 13, 2026 2:00 PM · 33 characters. Your next everyday favorite just got a little easier to say yes to. Shop select Hoodies… | |
| Oct 12, 2026 8:00 PM | 7,000+ people. One community. 💙 | 32 | Our walk team raised over $5,000 for AFSP—and the connections meant just as much. | Oct 12, 2026 8:00 PM · 32 characters. Our walk team raised over $5,000 for AFSP—and the connections meant just as much. | |
| Oct 10, 2026 8:01 PM | 20% OFF ends tonight | 20 | There’s still time to find a message that means something to you. Save sitewide + get a… | Oct 10, 2026 8:01 PM · 20 characters. There’s still time to find a message that means something to you. Save sitewide + get a… | |
| Oct 10, 2026 10:06 AM | World Mental Health Day: Why we’re here 💚 | 42 | Hey Happiness Project Family, When we started Happiness Project, we wanted to make mental… | Oct 10, 2026 10:06 AM · 42 characters. Hey Happiness Project Family, When we started Happiness Project, we wanted to make mental… | |
| Oct 8, 2026 12:00 PM | Free Gift with your Purchase 🎁 | 31 | Hey Happiness Project Family, You’re on the early-access list. 🔓 Before our World Mental… | Oct 8, 2026 12:00 PM · 31 characters. Hey Happiness Project Family, You’re on the early-access list. 🔓 Before our World Mental… | |
| Oct 5, 2026 12:07 PM | It’s Mental Illness Awareness Week 💛 | 37 | Join us for Mental Illness Awareness Week—wear your support, spark a conversation, and… | Oct 5, 2026 12:07 PM · 37 characters. Join us for Mental Illness Awareness Week—wear your support, spark a conversation, and… | |
| Oct 1, 2026 12:06 PM | NEW: World Mental Health Day Hoodie 🌎 | 38 | Everyone has mental health. Now there’s a hoodie that says it. Limited edition—once it’s… | Oct 1, 2026 12:06 PM · 38 characters. Everyone has mental health. Now there’s a hoodie that says it. Limited edition—once it’s… | |
| Sep 30, 2026 2:01 PM | September ends. The mission doesn’t. 💜 | 39 | One final day to save up to 50% on the messages that keep mental health conversations… | Sep 30, 2026 2:01 PM · 39 characters. One final day to save up to 50% on the messages that keep mental health conversations… | |
| Sep 29, 2026 12:01 PM | 50% Off Ends TOMORROW | 21 | Suicide Prevention Month is Coming to an End and so is our sale! | Sep 29, 2026 12:01 PM · 21 characters. Suicide Prevention Month is Coming to an End and so is our sale! | |
| Sep 28, 2026 12:05 PM | What happens after Suicide Prevention Month? | 44 | Hey Happiness Project Family, September may be coming to an end, but this work was never… | Sep 28, 2026 12:05 PM · 44 characters. Hey Happiness Project Family, September may be coming to an end, but this work was never… | |
| Sep 27, 2026 12:06 PM | TODAY ONLY: Buy One, Get One 50% OFF | 36 | Today only, buy one and get the second 50% off—one for you and one for someone who needs… | Sep 27, 2026 12:06 PM · 36 characters. Today only, buy one and get the second 50% off—one for you and one for someone who needs… | |
| Sep 24, 2026 10:01 AM | ONE. MORE. DAY. | 15 | Hey Happiness Project Family, Good news—you didn’t miss the $19 Tee Flash Sale. We’re… | Sep 24, 2026 10:01 AM · 15 characters. Hey Happiness Project Family, Good news—you didn’t miss the $19 Tee Flash Sale. We’re… | |
| Sep 23, 2026 10:04 AM | TODAY ONLY: $19 Tees | 20 | Select styles are $19 until midnight—and every order includes a free Prevention Wristband… | Sep 23, 2026 10:04 AM · 20 characters. Select styles are $19 until midnight—and every order includes a free Prevention Wristband… | |
| Sep 21, 2026 10:00 AM | Consider this your sign 🫂 | 26 | Hey Happiness Project Family, Consider this your sign to stay. Not because every day will… | Sep 21, 2026 10:00 AM · 26 characters. Hey Happiness Project Family, Consider this your sign to stay. Not because every day will… | |
| Sep 20, 2026 12:04 PM | Why Suicide Prevention Month matters to us. | 43 | Save up to 50% while 15% of profits support mental health initiatives. | Sep 20, 2026 12:04 PM · 43 characters. Save up to 50% while 15% of profits support mental health initiatives. | |
| Sep 17, 2026 12:02 PM | Up to 50% OFF starts now. 💜 | 28 | In honor of Suicide Prevention Month, save sitewide and wear the words that help start… | Sep 17, 2026 12:02 PM · 28 characters. In honor of Suicide Prevention Month, save sitewide and wear the words that help start… | |
| Sep 16, 2026 12:05 PM | Be honest: hoodie or crewneck? 👀 | 33 | Better Days Ahead comes in two styles—but we need to know which one you’re choosing. | Sep 16, 2026 12:05 PM · 33 characters. Better Days Ahead comes in two styles—but we need to know which one you’re choosing. | |
| Sep 13, 2026 12:02 PM | NEW: Better Days Ahead 😌 | 25 | The reminder you may need today—now available on a new hoodie and crewneck. | Sep 13, 2026 12:02 PM · 25 characters. The reminder you may need today—now available on a new hoodie and crewneck. | |
| Sep 11, 2026 12:04 PM | We’re keeping it going! | 24 | Hey Happiness Project Family, Good news—we’re extending 25% off sitewide for one more day… | Sep 11, 2026 12:04 PM · 24 characters. Hey Happiness Project Family, Good news—we’re extending 25% off sitewide for one more day… | |
| Sep 10, 2026 10:02 AM | Why We’re Here: World Suicide Prevention Day 💛 | 48 | Hey Happiness Project Family, Today is World Suicide Prevention Day —a global day… | Sep 10, 2026 10:02 AM · 48 characters. Hey Happiness Project Family, Today is World Suicide Prevention Day —a global day… | |
| Sep 7, 2026 12:04 PM | Friend, you stopped here for a reason. 🥺 | 41 | Learn how to spot the signs and show up for someone you love—plus, save 20% in the app… | Sep 7, 2026 12:04 PM · 41 characters. Learn how to spot the signs and show up for someone you love—plus, save 20% in the app… | |
| Sep 6, 2026 12:07 PM | This week could save a life. 💜 | 31 | Plus, shop 20% OFF in the App ONLY + receive a free wristband in your order! | Sep 6, 2026 12:07 PM · 31 characters. Plus, shop 20% OFF in the App ONLY + receive a free wristband in your order! | |
| Sep 2, 2026 4:00 PM | Friend, you belong here. 💜 | 27 | A closer look at the piece carrying one of our most important messages yet. | Sep 2, 2026 4:00 PM · 27 characters. A closer look at the piece carrying one of our most important messages yet. | |
| Sep 1, 2026 9:07 AM | Suicide Prevention Month starts here. 💜 | 40 | Our Suicide Prevention Month Collection is here—made to start conversations, spread… | Sep 1, 2026 9:07 AM · 40 characters. Our Suicide Prevention Month Collection is here—made to start conversations, spread… | |
| Sep 1, 2026 9:07 AM | This Collection Saves Lives. 💜 | 31 | Our Suicide Prevention Month Collection is here—made to start conversations, spread… | Sep 1, 2026 9:07 AM · 31 characters. Our Suicide Prevention Month Collection is here—made to start conversations, spread… | |
| Aug 30, 2026 10:03 AM | Just one day left 🎉 | 20 | Your Anniversary favorites are still up to 50% OFF, but only for one more day. | Aug 30, 2026 10:03 AM · 20 characters. Your Anniversary favorites are still up to 50% OFF, but only for one more day. | |
| Aug 28, 2026 11:06 AM | Missed the surprise? | 20 | ...but our Anniversary Celebration is still going strong with up to 50% OFF. | Aug 28, 2026 11:06 AM · 20 characters. ...but our Anniversary Celebration is still going strong with up to 50% OFF. | |
| Aug 27, 2026 8:01 PM | 🚨 FREE $50 Gift Card 🚨 | 24 | ANNIVERSARY ANNOUNCEMENT NEXT 100 ORDERS RECEIVE A FREE $50! Our Anniversary Sale is still… | Aug 27, 2026 8:01 PM · 24 characters. ANNIVERSARY ANNOUNCEMENT NEXT 100 ORDERS RECEIVE A FREE $50! Our Anniversary Sale is still… | |
| Aug 25, 2026 2:04 PM | The pieces you'll never regret buying. 💛 | 42 | These are the styles our community wears again and again—and they're still up to 50% OFF… | Aug 25, 2026 2:04 PM · 42 characters. These are the styles our community wears again and again—and they're still up to 50% OFF… | |
| Aug 23, 2026 8:00 PM | If I could only pick one... | 27 | Hey Happiness Project Family, If you’ve been scrolling through our Anniversary Sale and… | Aug 23, 2026 8:00 PM · 27 characters. Hey Happiness Project Family, If you’ve been scrolling through our Anniversary Sale and… | |
| Aug 19, 2026 10:01 AM | $39 Hoodies. TODAY ONLY. | 24 | To celebrate another year together, we handpicked some of our favorite hoodies and marked… | Aug 19, 2026 10:01 AM · 24 characters. To celebrate another year together, we handpicked some of our favorite hoodies and marked… | |
| Aug 16, 2026 10:05 AM | ⏰ Last chance starts now. | 26 | Hey Happiness Project Family, Nine years ago, Happiness Project started with one simple… | Aug 16, 2026 10:05 AM · 26 characters. Hey Happiness Project Family, Nine years ago, Happiness Project started with one simple… | |
| Aug 14, 2026 12:05 PM | 🎉 The celebration's not over yet... | 36 | Golden Ticket Day may be over, but you can still save up to 50% OFF during our Anniversary… | Aug 14, 2026 12:05 PM · 36 characters. Golden Ticket Day may be over, but you can still save up to 50% OFF during our Anniversary… | |
| Aug 13, 2026 12:00 PM | What if your order was FREE? 🎫 | 31 | Today only: Every order is automatically entered to win a full refund plus a $200 gift… | Aug 13, 2026 12:00 PM · 31 characters. Today only: Every order is automatically entered to win a full refund plus a $200 gift… | |
| Aug 12, 2026 2:01 PM | You all have great taste 😋 | 27 | These are the pieces our community can't stop adding to cart—and we think you'll love them… | Aug 12, 2026 2:01 PM · 27 characters. These are the pieces our community can't stop adding to cart—and we think you'll love them… | |
| Aug 12, 2026 2:02 AM | You came back for a reason... | 29 | Your favorites are still here... and we'd hate for you to miss them. | Aug 12, 2026 2:02 AM · 29 characters. Your favorites are still here... and we'd hate for you to miss them. | |
| Aug 11, 2026 8:02 PM | ✨ Maybe this is your sign | 26 | Your favorites are still here... and we'd hate for you to miss them. | Aug 11, 2026 8:02 PM · 26 characters. Your favorites are still here... and we'd hate for you to miss them. | |
| Aug 9, 2026 8:00 PM | Anniversary Surprise: FREE T-SHIRT 🎁 | 37 | URGENT ANNOUNCEMENT NEXT 100 ORDERS RECEIVE A FREE T-SHIRT! Our Anniversary Sale started… | Aug 9, 2026 8:00 PM · 37 characters. URGENT ANNOUNCEMENT NEXT 100 ORDERS RECEIVE A FREE T-SHIRT! Our Anniversary Sale started… | |
| Aug 9, 2026 10:00 AM | It's not too late ✨ | 20 | Celebrate with us and save up to 50% OFF site-wide. We couldn't have done it without this… | Aug 9, 2026 10:00 AM · 20 characters. Celebrate with us and save up to 50% OFF site-wide. We couldn't have done it without this… | |
| Aug 7, 2026 4:41 AM | You left a little happiness behind | 34 | Come back to the pieces that made you smile. | Aug 7, 2026 4:41 AM · 34 characters. Come back to the pieces that made you smile. | |
| Aug 6, 2026 12:01 PM | You've been thinking about these 👀 | 35 | Your favorites are still here—and your 15% off app offer won't be around forever. | Aug 6, 2026 12:01 PM · 35 characters. Your favorites are still here—and your 15% off app offer won't be around forever. |
Based on 69 emails received from May 13 to Nov 1, 2026. Times in US Eastern. How we collect