Happiness Project subject lines

69 subject lines averaging 31 characters.

PictureSent (Eastern)SubjectCharactersPreview text
Aug 5, 2026 12:00 PMThese are quietly becoming our best sellers.44The Anniversary Collection is off to an incredible start—and a few styles are already…Aug 5, 2026 12:00 PM · 44 characters. The Anniversary Collection is off to an incredible start—and a few styles are already…
Aug 2, 2026 6:01 PMThe Anniversary Collection is Here 🎉37The favorites you've been asking us to bring back are finally here (plus a few new colors…Aug 2, 2026 6:01 PM · 37 characters. The favorites you've been asking us to bring back are finally here (plus a few new colors…
Aug 1, 2026 4:00 PMLast chance. Then it's gone. 😱31Up to 50% off ends tonight, and your free Anxiety Toolkit is still waiting.Aug 1, 2026 4:00 PM · 31 characters. Up to 50% off ends tonight, and your free Anxiety Toolkit is still waiting.
Jul 30, 2026 12:00 PMConsider this your FINAL exam!30Hey Happiness Project Family, Here's your final assignment: Don't miss up to 50% OFF…Jul 30, 2026 12:00 PM · 30 characters. Hey Happiness Project Family, Here's your final assignment: Don't miss up to 50% OFF…
Jul 25, 2026 4:00 PMBack-to-school support starts here 🎒37Up to 50% off select styles + FREE Anxiety toolkit with every order!Jul 25, 2026 4:00 PM · 37 characters. Up to 50% off select styles + FREE Anxiety toolkit with every order!
Jul 24, 2026 10:01 AMHappy Self-Care Day! You deserve this 💛40Take 20% OFF site wide today only—because investing in you is the best kind of care.Jul 24, 2026 10:01 AM · 40 characters. Take 20% OFF site wide today only—because investing in you is the best kind of care.
Jul 22, 2026 2:01 PMOur most loved styles 💛24Plus something new that's already turning heads.Jul 22, 2026 2:01 PM · 24 characters. Plus something new that's already turning heads.
Jul 19, 2026 12:01 PMWe toad-ally outdid ourselves 🐸32New arrivals just dropped — frogs, ladybugs, mushrooms, and a whole lot of magic.Jul 19, 2026 12:01 PM · 32 characters. New arrivals just dropped — frogs, ladybugs, mushrooms, and a whole lot of magic.
Jul 15, 2026 5:51 PMYou left a little happiness behind34Come back to the pieces that made you smile.Jul 15, 2026 5:51 PM · 34 characters. Come back to the pieces that made you smile.
Jul 13, 2026 12:01 PMWe did something…18Hey friend, Yesterday's $19 Tee Flash Sale was too good to end. So we extended it and…Jul 13, 2026 12:01 PM · 18 characters. Hey friend, Yesterday's $19 Tee Flash Sale was too good to end. So we extended it and…
Jul 12, 2026 8:00 PMThis Is a Tee Emergency 🚨26Hey friend, Just dropping in with something we couldn't wait to share... Today only, we…Jul 12, 2026 8:00 PM · 26 characters. Hey friend, Just dropping in with something we couldn't wait to share... Today only, we…
Jul 12, 2026 10:03 AMTODAY ONLY: $19 Tees 👕23Limited Stock and Select Styles!Jul 12, 2026 10:03 AM · 23 characters. Limited Stock and Select Styles!
Jul 8, 2026 4:00 PMThere's a reason we made this 🩵33```html Hey friend, There's a reason we chose the butterfly. Not because it's beautiful…Jul 8, 2026 4:00 PM · 33 characters. ```html Hey friend, There's a reason we chose the butterfly. Not because it's beautiful…
Jul 6, 2026 12:01 PMSomething just took flight. 🦋30New arrivals are here! We hope it gives you butterfliesJul 6, 2026 12:01 PM · 30 characters. New arrivals are here! We hope it gives you butterflies
Jul 5, 2026 2:00 PMYou're 25% off Expires Tonight! ⏰34Hey Happiness Project Family, We heard you loud and clear… you needed just a little more…Jul 5, 2026 2:00 PM · 34 characters. Hey Happiness Project Family, We heard you loud and clear… you needed just a little more…
Jul 3, 2026 5:27 AMYou left a little happiness behind34Come back to the pieces that made you smile.Jul 3, 2026 5:27 AM · 34 characters. Come back to the pieces that made you smile.
Jul 1, 2026 2:01 PM25% OFF Starts Now 🎆21Celebrating America's 250th Birthday with Happiness You Can Wear!Jul 1, 2026 2:01 PM · 21 characters. Celebrating America's 250th Birthday with Happiness You Can Wear!
May 17, 2026 8:30 PMLAST CHANCE: Up to 50% OFF26Hey friend, Just a heads up — this is your last chance. Our Mental Health Month Sale ends…May 17, 2026 8:30 PM · 26 characters. Hey friend, Just a heads up — this is your last chance. Our Mental Health Month Sale ends…
May 13, 2026 8:01 PM$75 → $39 (not a typo)24Hi , May is Mental Health Month, and we’re celebrating with a flash sale. Select hoodies…May 13, 2026 8:01 PM · 24 characters. Hi , May is Mental Health Month, and we’re celebrating with a flash sale. Select hoodies…

Based on 69 emails received from May 13 to Nov 1, 2026. Times in US Eastern. How we collect

Get the Black Friday insights

We're collecting every Black Friday email from more than 50,000 brands as it lands. Get what we find: who starts first, the biggest discounts, and the subject lines that stand out.

Free. You'll get a confirmation email first, and you can unsubscribe anytime.