They Sent It

Surprise, I’ve increased your discount 🌟

From the founder of Hey Nutrition

Hey NutritionWednesday, Sep 30, 2026 at 9:21 PM EasternKlaviyo
Hey NutritionSurprise, I’ve increased your discount 🌟
Subject
Surprise, I’ve increased your discount 🌟
Preview text
From the founder of Hey Nutrition
From
support-uk@theonia.com
Sent
Wed Sep 30, 2026, 9:21 PM ET
Sent to
United Kingdom (heynutrition.co.uk)
Size
52 KB
Images
12
Links
14, 4 of them buttons
Subject length
40 characters

Against Hey Nutrition's usual

Sent in the 9 PM hour, which holds 7% of its emails; 48% arrive in the 4 AM hour. The subject is 40 characters; its average is 34.

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What the brand's servers put on this email. Our receiving servers, the address we subscribed with and unsubscribe links are left out.

From
Jake at Theonia by Hey Nutrition <[email protected]>
Subject
Surprise, I’ve increased your discount 🌟
Date
Thu, 01 Oct 2026 01:21:27 +0000
Message-ID domain
klaviyomail.com
Return-Path domain
send.theonia.com
DKIM signature
d=shared.klaviyomail.com s=def1; d=theonia.com s=km1
List-Unsubscribe
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Servers it passed through, newest first

  1. from (unnamed) by kmta-mta-blue-….servers.clovesoftware.com with SMTP

Other sending headers (names only): X-Mailer-Info-Extra2, X-Mailer-Info, X-Mailer-Info-Extra, X-Kmail-Account, X-Kmail-Flow, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse

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Sent just before and after

Oct 2, 2026 7:13 PMHey, your product is waiting! 👀
Oct 2, 2026 7:12 AMShould we keep this open?
Oct 2, 2026 4:00 AMLow mood? Lack of energy? Aching joints?
Sep 30, 2026 9:21 PMSurprise, I’ve increased your discount 🌟 (this email)
Sep 29, 2026 9:20 PMHey, your product is waiting! 👀
Sep 29, 2026 9:13 AMHey, what happened? 😳
Sep 29, 2026 4:00 AMWorld Heart Day: where should you start?

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