They Sent It

She’s public. Act accordingly. 💙

Queen’s Blue is officially public. Plus 30% off sitewide for 24 hours. R99 collection…

House of PlaySunday, Oct 25, 2026 at 4:00 AM EasternKlaviyo
House of PlayShe’s public. Act accordingly. 💙
Subject
She’s public. Act accordingly. 💙
Preview text
Queen’s Blue is officially public. Plus 30% off sitewide for 24 hours. R99 collection…
From
shop@play.co.za
Sent
Sun Oct 25, 2026, 4:00 AM ET
Size
10 KB
Images
2
Links
6, 3 of them buttons
Subject length
32 characters

Against House of Play's usual

Sent in the 4 AM hour, which holds 4% of its emails; 14% arrive in the 12 AM hour. The subject is 32 characters; its average is 28.

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From
House of Play <[email protected]>
Subject
She’s public. Act accordingly. 💙
Date
Sun, 25 Oct 2026 08:00:20 +0000
Message-ID domain
klaviyomail.com
Return-Path domain
k3.shop.play.co.za
DKIM signature
d=shared.klaviyomail.com s=def1; d=shop.play.co.za s=mtd1
List-Unsubscribe
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Servers it passed through, newest first

  1. from (unnamed) by kmta-mta-green-….servers.clovesoftware.com with SMTP

Other sending headers (names only): X-Mailer-Info-Extra2, X-Mailer-Info, X-Mailer-Info-Extra, X-Kmail-Account, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse

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Sent just before and after

Nov 5, 2026 9:10 AMEVERYTHING is R150... for now 👀
Oct 28, 2026 1:45 AMYour summer rotation, sorted 💗
Oct 27, 2026 12:14 AMFOLLOW US ON INSTAGRAM
Oct 25, 2026 4:00 AMShe’s public. Act accordingly. 💙 (this email)
Oct 25, 2026 12:58 AM30% off starts now 💗 Your 24 hour sale is here
Oct 16, 2026 12:11 AMWhat everyone’s wearing right now...
Oct 15, 2026 6:45 AMThe Queen is arriving soon and she's coming as VIP!

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