Psst. Black Friday starts early for texters.
Preview text: Sign up and we’ll text you the secret code 11/13

Using this email in an article? Credit: Houseplant email via They Sent It, with a link to this page. Full-size image
Use this example
- Subject
- Psst. Black Friday starts early for texters.
- Preview text
- Sign up and we’ll text you the secret code 11/13
- From
- hello@
houseplant.com - Brand
- Houseplant
- ESP
- Klaviyo
- Sent
- Wed Nov 11, 2026, 12:27 AM ET
- Size
- 50 KB
- Images
- 9
- Links
- 18, 1 of them buttons
- Subject length
- 44 characters
Against Houseplant's usual
Sent in the 12 AM hour, which holds 9% of its emails; 23% arrive in the 9 AM hour. The subject is 44 characters; its average is 31.
Sent just before and after
| Nov 11, 2026 12:27 AM | Psst. Black Friday starts early for texters. (this email) | |
| Nov 10, 2026 1:30 AM | Gifts for The Risk-Taker | |
| Nov 8, 2026 1:53 PM | We saw you looking… | |
| Nov 8, 2026 10:31 AM | Shopping for someone with high standards, friend? | |
| Nov 6, 2026 1:52 PM | Caught you looking! | |
| Nov 6, 2026 9:30 AM | It’s back (and so is The OG) | |
| Nov 4, 2026 9:30 AM | For the friend with big ideas |
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Nov 4, 2026 9:30 AM
Nov 2, 2026 11:48 PM
Gifts for the friend who keeps every movie ticket
Nov 2, 2026 9:30 AM







