Psst. Black Friday starts early for texters.

Preview text: Sign up and we’ll text you the secret code 11/13

HouseplantWednesday, Nov 11, 2026 at 12:27 AM EasternKlaviyo
HouseplantPsst. Black Friday starts early for texters.
Subject
Psst. Black Friday starts early for texters.
Preview text
Sign up and we’ll text you the secret code 11/13
From
hello@houseplant.com
Sent
Wed Nov 11, 2026, 12:27 AM ET
Size
50 KB
Images
9
Links
18, 1 of them buttons
Subject length
44 characters

Against Houseplant's usual

Sent in the 12 AM hour, which holds 9% of its emails; 23% arrive in the 9 AM hour. The subject is 44 characters; its average is 31.

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Sent just before and after

Nov 11, 2026 12:27 AMPsst. Black Friday starts early for texters. (this email)
Nov 10, 2026 1:30 AMGifts for The Risk-Taker
Nov 8, 2026 1:53 PMWe saw you looking…
Nov 8, 2026 10:31 AMShopping for someone with high standards, friend?
Nov 6, 2026 1:52 PMCaught you looking!
Nov 6, 2026 9:30 AMIt’s back (and so is The OG)
Nov 4, 2026 9:30 AMFor the friend with big ideas

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