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What Happens to a "Cooling" Blanket at 3am?

We tracked it hour by hour. The answer surprised us!

Ice BlanketsSaturday, Aug 8, 2026 at 8:01 PM EasternKlaviyo
Ice BlanketsWhat Happens to a "Cooling" Blanket at 3am?
Subject
What Happens to a "Cooling" Blanket at 3am?
Preview text
We tracked it hour by hour. The answer surprised us!
From
hello@iceblankets.com
Sent
Sat Aug 8, 2026, 8:01 PM ET
Size
50 KB
Images
14
Links
15, 2 of them buttons
Subject length
43 characters

Against Ice Blankets's usual

Sent in its busiest hour, 8 PM, which holds 46% of its emails. The subject is 43 characters; its average is 37.

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From
Ice Blankets <[email protected]>
Subject
What Happens to a "Cooling" Blanket at 3am?
Date
Sun, 09 Aug 2026 00:01:01 +0000
Message-ID domain
klaviyomail.com
Return-Path domain
k3.hello.iceblankets.com
DKIM signature
d=shared.klaviyomail.com s=def1; d=hello.iceblankets.com s=mtd1
List-Unsubscribe
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Servers it passed through, newest first

  1. from (unnamed) by kmta-mta-blue-….servers.clovesoftware.com with SMTP

Other sending headers (names only): X-Mailer-Info-Extra2, X-Mailer-Info, X-Mailer-Info-Extra, X-Kmail-Account, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse

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Sent just before and after

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Aug 11, 2026 6:30 PMStop settling for a cheap cold bedsheet
Aug 8, 2026 8:01 PMWhat Happens to a "Cooling" Blanket at 3am? (this email)
Aug 6, 2026 8:01 PMStill sleeping hot?
Aug 4, 2026 5:43 PMThe Real Reason You're So Tired Lately 🫩
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