Swim Favorites, Now 30% Off ☀️

Preview text: Plus up to 50% off select summer styles

Indie BlueFriday, Jul 17, 2026 at 10:30 AM EasternKlaviyo
Indie BlueSwim Favorites, Now 30% Off ☀️
Subject
Swim Favorites, Now 30% Off ☀️
Preview text
Plus up to 50% off select summer styles
From
hello@theindieblue.com
Sent
Fri Jul 17, 2026, 10:30 AM ET
Sent to
theindieblue.com
Size
94 KB
Images
20
Links
32, 7 of them buttons
Subject length
30 characters

Against Indie Blue's usual

Sent in the 10 AM hour, which holds 24% of its emails; 37% arrive in the 8 PM hour. The subject is 30 characters, the same as its average.

Email headers

What the brand's servers put on this email. Our receiving servers, the address we subscribed with and unsubscribe links are left out.

From
INDIE BLUE <[email protected]>
Subject
Swim Favorites, Now 30% Off ☀️
Date
Fri, 17 Jul 2026 14:30:33 +0000 (UTC)
Message-ID domain
geopod-ismtpd-113
Return-Path domain
k1.hello.theindieblue.com
DKIM signature
d=hello.theindieblue.com s=s1
List-Unsubscribe
Present, one-click

Servers it passed through, newest first

  1. from o1420.shared.klaviyomail.com [149.72.148.24] by our receiving server with ESMTPS
  2. by recvd-…-mm2pd with SMTP
  3. from (unnamed) by geopod-ismtpd-113 with HTTP

Other sending headers (names only): X-Kmail-Account, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse, X-SG-EID, X-SG-ID, X-Entity-ID

Report this email

Sent just before and after

Jul 30, 2026 8:01 PMFall Favorites Are Back ✨
Jul 28, 2026 8:00 PMINDIE in the Wild ✨ Fresh from our community
Jul 18, 2026 10:01 AMIntroducing Indie Muse ✨
Jul 17, 2026 10:30 AMSwim Favorites, Now 30% Off ☀️ (this email)
Jul 14, 2026 8:01 PMINDIE in the Wild 🤍 Always inspiring
Jul 9, 2026 8:00 PMGrowing up in INDIE BLUE
Jul 6, 2026 8:01 AMSale Extended 🤍 Final Chance

More from Indie Blue

All Indie Blue emails

Get the Black Friday insights

We're collecting every Black Friday email from more than 50,000 brands as it lands. Get what we find: who starts first, the biggest discounts, and the subject lines that stand out.

Free. Unsubscribe anytime.