The Two Pocket Flannel
Preview text: Your new favourite layer has a rather soft side.

Using this email in an article? Credit: ISTO. email via They Sent It, with a link to this page. Full-size image
- Subject
- The Two Pocket Flannel
- Preview text
- Your new favourite layer has a rather soft side.
- From
- hello@
isto.pt - Brand
- ISTO.
- ESP
- Klaviyo
- Sent
- Sat Nov 7, 2026, 2:00 PM ET
- Size
- 48 KB
- Images
- 10
- Links
- 15, 3 of them buttons
- Subject length
- 22 characters
Against ISTO.'s usual
Sent in its busiest hour, 2 PM, which holds 24% of its emails. The subject is 22 characters; its average is 27.
Sent just before and after
| Nov 7, 2026 2:00 PM | The Two Pocket Flannel (this email) | |
| Nov 5, 2026 2:01 PM | The Outerwear Edit | |
| Nov 3, 2026 2:01 PM | Wool Cardigan: 100% Portuguese | |
| Nov 1, 2026 2:00 PM | The Art of Layering | |
| Oct 30, 2026 3:00 PM | Meet Your Autumn Layers | |
| Oct 30, 2026 5:55 AM | Still thinking about this? | |
| Oct 29, 2026 9:54 AM | Still thinking about this? |
More from ISTO.
All ISTO. emailsNov 5, 2026 2:01 PM
Wool Cardigan: 100% Portuguese
Nov 3, 2026 2:01 PM
Nov 1, 2026 2:00 PM
Oct 30, 2026 3:00 PM
Oct 30, 2026 5:55 AM
Oct 26, 2026 5:00 PM
Introducing: The Wool Bomber Jacket
Oct 24, 2026 2:00 PM
Oct 22, 2026 2:00 PM
Sent the same day by similar brands
Same ESP and the closest weekly volume, sent on Nov 7, 2026.








