We got tired of gear that didn't work.
Preview text: So we built our own.

Using this email in an article? Credit: Joolca email via They Sent It, with a link to this page. Full-size image
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- Subject
- We got tired of gear that didn't work.
- Preview text
- So we built our own.
- From
- support@
joolca.co.uk - Brand
- Joolca
- ESP
- Klaviyo
- Sent
- Thu Nov 5, 2026, 3:46 AM ET
- Sent to
- United Kingdom (joolca.co.uk), joolcabrands.com
- Size
- 44 KB
- Images
- 14
- Links
- 17, 1 of them buttons
- Subject length
- 38 characters
Against Joolca's usual
Sent in the 3 AM hour, which holds 9% of its emails; 25% arrive in the 4 AM hour. The subject is 38 characters; its average is 32.
Sent just before and after
| Nov 6, 2026 9:10 PM | Still thinking it over, there? | |
| Nov 6, 2026 6:30 PM | Which one suits your trips? | |
| Nov 6, 2026 11:36 AM | Wanna see it in the outdoors? | |
| Nov 5, 2026 3:46 AM | We got tired of gear that didn't work. (this email) | |
| Nov 4, 2026 8:08 AM | Still thinking it over, there? | |
| Nov 4, 2026 4:30 AM | Cold night. Hot shower. | |
| Nov 2, 2026 6:30 PM | The question every family trip starts with |
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Nov 8, 2026 5:36 PM
We got tired of gear that didn't work.
Nov 8, 2026 12:46 PM
Still thinking it over, there?
Nov 7, 2026 11:12 PM
We got tired of gear that didn't work.
Nov 7, 2026 9:46 AM
Still thinking it over, there?
Nov 6, 2026 9:10 PM
Nov 6, 2026 6:30 PM
Nov 6, 2026 11:36 AM
Sent the same day by similar brands
Same ESP and the closest weekly volume, sent on Nov 5, 2026.












