Extra is the dress code.
Preview text: Trendsetter energy. Cool-girl staples. A little western flair.

Using this email in an article? Credit: Lane 201 email via They Sent It, with a link to this page. Full-size image
- Subject
- Extra is the dress code.
- Preview text
- Trendsetter energy. Cool-girl staples. A little western flair.
- From
- info@
lane201.com - Brand
- Lane 201
- ESP
- Klaviyo
- Sent
- Fri Sep 11, 2026, 10:01 PM ET
- Size
- 43 KB
- Images
- 13
- Links
- 15, 5 of them buttons
- Subject length
- 24 characters
Against Lane 201's usual
Sent in the 10 PM hour, which holds 21% of its emails; 26% arrive in the 8 PM hour. The subject is 24 characters; its average is 25.
Email headers
What the brand's servers put on this email. Our receiving servers, the address we subscribed with and unsubscribe links are left out.
- From
- Lane 201 <[email protected]>
- Subject
- Extra is the dress code.
- Date
- Sat, 12 Sep 2026 02:01:04 +0000 (UTC)
- Message-ID domain
- geopod-ismtpd-82
- Return-Path domain
- send.lane201.com
- DKIM signature
- d=lane201.com s=kl2
- List-Unsubscribe
- Present, one-click
Servers it passed through, newest first
- by recvd-…-m59vj with SMTP
- from (unnamed) by geopod-ismtpd-82 with HTTP
Other sending headers (names only): X-Kmail-Account, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse, X-SG-EID, X-SG-ID, X-Entity-ID
Sent just before and after
| Sep 14, 2026 10:00 PM | Two words: Maxi. Tops. | |
| Sep 14, 2026 12:00 AM | Guess who's back... | |
| Sep 13, 2026 12:00 AM | Stars aligned. Outfits secured. ✨ | |
| Sep 11, 2026 10:01 PM | Extra is the dress code. (this email) | |
| Sep 10, 2026 8:56 PM | Jaw. On. Floor. | |
| Sep 9, 2026 10:00 PM | SALE ON SALE | Up to 90% OFF | |
| Sep 8, 2026 10:00 PM | New in: Everyday Cozy ☁️ |
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