Pay attention: Our biggest sale isn't on Black Friday.

Preview text: Earlier. Bigger. And not for everyone.

Lettoria

Friday, Oct 23, 2026 at 10:42 AM EasternKlaviyo

LettoriaPay attention: Our biggest sale isn't on Black Friday.

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Pay attention: Our biggest sale isn't on Black Friday. - email from Lettoria

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Subject: Pay attention: Our biggest sale isn't on Black Friday.
Preview text: Earlier. Bigger. And not for everyone.
From: jane@lettoria.com
Brand: Lettoria
ESP: Klaviyo
Sent: Fri Oct 23, 2026, 10:42 AM ET
Size: 57 KB
Images: 6
Links: 18, 5 of them buttons
Subject length: 54 characters

Against Lettoria's usual

Sent in its busiest hour, 10 AM, which holds 72% of its emails. The subject is 54 characters; its average is 40.

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From: Jane @ Lettoria <[email protected]>
Subject: Pay attention: Our biggest sale isn't on Black Friday.
Date: Fri, 23 Oct 2026 14:42:42 +0000
Message-ID domain: klaviyomail.com
Return-Path domain: k3.send.lettoria.com
DKIM signature: d=shared.klaviyomail.com s=def1; d=send.lettoria.com s=mtd1
List-Unsubscribe: Present, one-click

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Sent just before and after

	Oct 27, 2026 10:15 AM	Never ask Lucy what she thinks of your bag.
	Oct 26, 2026 10:15 AM	Is your name on my list for THE BIGGEST SALE OF 2026?
	Oct 24, 2026 10:15 AM	Sorry Salem... there's a hotter black cat. (And he's on DEAL.)
	Oct 23, 2026 10:42 AM	Pay attention: Our biggest sale isn't on Black Friday. (this email)
	Oct 21, 2026 10:15 AM	I found Poe in the strangest place.
	Oct 20, 2026 10:17 AM	The most boujee tombstone ever.
	Oct 18, 2026 10:15 AM	Lucy's Halloween secret (LAST CALL).