They Sent It

Today is the day Hogwarts won. Remember it?

Today is May 2. (Look at your calendar. I'll wait.) Now look at the year. It says 2026…

LettoriaSaturday, May 2, 2026 at 10:30 AM EasternKlaviyo
LettoriaToday is the day Hogwarts won. Remember it?
Subject
Today is the day Hogwarts won. Remember it?
Preview text
Today is May 2. (Look at your calendar. I'll wait.) Now look at the year. It says 2026…
From
jane@lettoria.com
Sent
Sat May 2, 2026, 10:30 AM ET
Size
57 KB
Images
6
Links
21, 7 of them buttons
Subject length
43 characters

Against Lettoria's usual

Sent in its busiest hour, 10 AM, which holds 72% of its emails. The subject is 43 characters; its average is 40.

Email headers

What the brand's servers put on this email. Our receiving servers, the address we subscribed with and unsubscribe links are left out.

From
Jane @ Lettoria <[email protected]>
Subject
Today is the day Hogwarts won. Remember it?
Date
Sat, 02 May 2026 14:30:30 +0000 (UTC)
Message-ID domain
geopod-ismtpd-74
Return-Path domain
k1.send.lettoria.com
DKIM signature
d=send.lettoria.com s=s1
List-Unsubscribe
Present, one-click

Servers it passed through, newest first

  1. from o1361.shared.klaviyomail.com [168.245.125.197] by our receiving server with ESMTPS
  2. by recvd-…-hj5n9 with SMTP
  3. from (unnamed) by geopod-ismtpd-74 with HTTP

Other sending headers (names only): X-Kmail-Account, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse, X-SG-EID, X-SG-ID, X-Entity-ID

Report this email

Sent just before and after

May 13, 2026 12:17 PMThe book that fires people
May 10, 2026 11:13 AMShe paid double for my “sold-out” bag
May 6, 2026 11:59 AMMy daughter has standards about monsters
May 2, 2026 10:30 AMToday is the day Hogwarts won. Remember it? (this email)
Apr 29, 2026 10:30 AMMother's Day math nobody is doing yet
Apr 23, 2026 10:35 AMToday is the only day on the calendar that exists because of literary loss
Apr 21, 2026 11:04 AMMy dream Mother's Day gift: Don't talk to me

More from Lettoria

All Lettoria emails

Get the Black Friday insights

We're collecting every Black Friday email from more than 50,000 brands as it lands. Get what we find: who starts first, the biggest discounts, and the subject lines that stand out.

Free. You'll get a confirmation email first, and you can unsubscribe anytime.