You are buying placebos.
Preview text: 90% of your cabinet is cosmetic theater.
Using this email in an article? Credit: Liaison email via They Sent It, with a link to this page. Full-size image
- Subject
- You are buying placebos.
- Preview text
- 90% of your cabinet is cosmetic theater.
- From
- support@
herliaison.com - Brand
- Liaison
- ESP
- Klaviyo
- Sent
- Wed Oct 21, 2026, 11:02 AM ET
- Size
- 63 KB
- Images
- 11
- Links
- 21, 4 of them buttons
- Subject length
- 24 characters
Against Liaison's usual
Sent in its busiest hour, 11 AM, which holds 85% of its emails. The subject is 24 characters; its average is 30.
Email headers
What the brand's servers put on this email. Our receiving servers, the address we subscribed with and unsubscribe links are left out.
- From
- Liaison Growth <[email protected]>
- Subject
- You are buying placebos.
- Date
- Wed, 21 Oct 2026 15:02:49 +0000 (UTC)
- Message-ID domain
- geopod-ismtpd-30
- Return-Path domain
- send.herliaison.com
- DKIM signature
- d=herliaison.com s=s1
- List-Unsubscribe
- Present, one-click
Servers it passed through, newest first
- by recvd-…-ffdj5 with SMTP
- from (unnamed) by geopod-ismtpd-30 with HTTP
Other sending headers (names only): X-Kmail-Account, X-Kmail-Flow, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse, X-SG-EID, X-SG-ID, X-Entity-ID
Sent just before and after
| Oct 26, 2026 11:00 AM | The global offer expires tonight. | |
| Oct 24, 2026 11:06 AM | Your skin is begging you to stop ✋ | |
| Oct 24, 2026 11:02 AM | A global standard for clean beauty. | |
| Oct 21, 2026 11:02 AM | You are buying placebos. (this email) | |
| Oct 21, 2026 11:00 AM | The ultimate flex is bare skin. | |
| Oct 18, 2026 11:09 AM | Stop funding the friction. | |
| Oct 16, 2026 11:14 AM | The math is irrelevant. |
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Sent the same day by similar brands
Same ESP and the closest weekly volume, sent on Oct 21, 2026.
