first look: the stuff I'm sending my own kid to school with

Preview text: Wanted my early crew to know before it goes out wide

MacustomMonday, Jul 20, 2026 at 1:15 PM EasternKlaviyo
Macustomfirst look: the stuff I'm sending my own kid to school with
Subject
first look: the stuff I'm sending my own kid to school with
Preview text
Wanted my early crew to know before it goes out wide
From
cs@macustom.com
Sent
Mon Jul 20, 2026, 1:15 PM ET
Size
66 KB
Images
15
Links
28, 8 of them buttons
Subject length
59 characters

Against Macustom's usual

Sent in its busiest hour, 1 PM, which holds 30% of its emails. The subject is 59 characters; its average is 43.

Email headers

What the brand's servers put on this email. Our receiving servers, the address we subscribed with and unsubscribe links are left out.

From
Mark at Macustom <[email protected]>
Subject
first look: the stuff I'm sending my own kid to school with
Date
Mon, 20 Jul 2026 17:15:04 +0000
Message-ID domain
klaviyomail.com
Return-Path domain
k3.send.macustom.com
DKIM signature
d=shared.klaviyomail.com s=def1; d=send.macustom.com s=mtd1
List-Unsubscribe
Present, one-click

Servers it passed through, newest first

  1. from kl-203-20-48.kmta.shared.klaviyomail.com [170.203.20.48] by our receiving server with ESMTPS
  2. from (unnamed) by kmta-mta-blue-….servers.clovesoftware.com with SMTP

Other sending headers (names only): X-Mailer-Info-Extra2, X-Mailer-Info, X-Mailer-Info-Extra, X-Kmail-Account, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse

Report this email

Sent just before and after

Jul 25, 2026 12:52 PMThe mug that made our whole team laugh too hard
Jul 23, 2026 12:53 PMMy personal picks — stuff you won't find twice
Jul 21, 2026 9:26 PMI watched a couple laugh at something private today
Jul 20, 2026 1:15 PMfirst look: the stuff I'm sending my own kid to school with (this email)
Jul 18, 2026 1:15 PMYou're seeing this before everyone else does
Jul 15, 2026 1:15 PMOk but have you checked this off yet
Jul 13, 2026 1:15 PMYour summer glow-up starts with this list

More from Macustom

All Macustom emails

Get the Black Friday insights

We're collecting every Black Friday email from more than 50,000 brands as it lands. Get what we find: who starts first, the biggest discounts, and the subject lines that stand out.

Free. Unsubscribe anytime.