Mattel Creations subject lines
125 subject lines averaging 49 characters.
| Picture | Sent (Eastern) | Subject | Characters | Preview text | |
|---|---|---|---|---|---|
| Oct 4, 2026 12:00 PM | Don’t let this promo Porsche 935-78 be the one that got away! | 62 | Act by October 10 to get this Collector Edition car by mail. | Oct 4, 2026 12:00 PM · 62 characters. Act by October 10 to get this Collector Edition car by mail. | |
| Oct 3, 2026 11:33 AM | Enter to win a 2026 Jeep Wrangler – don’t miss your chance! | 61 | Free to enter every day, but you’ve only got a few days left. | Oct 3, 2026 11:33 AM · 61 characters. Free to enter every day, but you’ve only got a few days left. | |
| Oct 2, 2026 2:04 PM | Pinnacle pro street: RLC Exclusive Pontiac J2000! | 49 | Join Red Line Club to jump at this head-turning hot rod. | Oct 2, 2026 2:04 PM · 49 characters. Join Red Line Club to jump at this head-turning hot rod. | |
| Oct 1, 2026 2:02 PM | Collect the Camaro from "Matchbox The Movie" | 44 | Get the special 1969 RS/SS at the heart of the story. | Oct 1, 2026 2:02 PM · 44 characters. Get the special 1969 RS/SS at the heart of the story. | |
| Oct 1, 2026 1:06 PM | Choose the next Collector's Choice castings | 43 | Celebrate 10 iconic designers by voting for your favorite castings. | Oct 1, 2026 1:06 PM · 43 characters. Celebrate 10 iconic designers by voting for your favorite castings. | |
| Sep 29, 2026 11:30 AM | Join the Red Line Club to get a legendary GT-R! | 47 | The Nissan Skyline of your JDM dreams is here. | Sep 29, 2026 11:30 AM · 47 characters. The Nissan Skyline of your JDM dreams is here. | |
| Sep 28, 2026 4:01 PM | IKYMI: Elite 64 Mercedes-Benz 300 SL! | 37 | Own a piece of automotive history with surprising styling. | Sep 28, 2026 4:01 PM · 37 characters. Own a piece of automotive history with surprising styling. | |
| Sep 28, 2026 1:03 PM | Ten designers. Five winners. Your vote. | 39 | Help choose the 2028 2028 Collector's Choice castings. | Sep 28, 2026 1:03 PM · 39 characters. Help choose the 2028 2028 Collector's Choice castings. | |
| Sep 27, 2026 11:08 AM | The Elite 64 Jeep, your way | 27 | Customize your Jeep Gladiator with premium Elite 64 Mod Shop details. | Sep 27, 2026 11:08 AM · 27 characters. Customize your Jeep Gladiator with premium Elite 64 Mod Shop details. | |
| Sep 27, 2026 10:32 AM | Final hours! Our End of Summer Sale ends at midnight PT. | 56 | Are you a member? If so, you’ll save even more, see inside. | Sep 27, 2026 10:32 AM · 56 characters. Are you a member? If so, you’ll save even more, see inside. | |
| Sep 26, 2026 2:31 PM | Discover the latest RLC release | 31 | Discover the legendary Audi Sport quattro S1 in Red Line Club detail. | Sep 26, 2026 2:31 PM · 31 characters. Discover the legendary Audi Sport quattro S1 in Red Line Club detail. | |
| Sep 25, 2026 8:15 PM | 20% off only lasts for so long – don’t put it off any longer! | 63 | Become a member to get an additional 5% off with code MEMBERFIVE | Sep 25, 2026 8:15 PM · 63 characters. Become a member to get an additional 5% off with code MEMBERFIVE | |
| Sep 25, 2026 3:01 PM | Why wait? These deals and discounts won’t last forever… | 55 | You’ll save even more if you’re a member of one of our clubs. | Sep 25, 2026 3:01 PM · 55 characters. You’ll save even more if you’re a member of one of our clubs. | |
| Sep 25, 2026 2:00 PM | You need this Nissan Skyline GT-R (BNR32)! | 42 | Join Red Line Club to get access to a JDM classic. | Sep 25, 2026 2:00 PM · 42 characters. Join Red Line Club to get access to a JDM classic. | |
| Sep 25, 2026 10:02 AM | Go for the full grid: 2025 F1 Hot Wheels Part 5 | 47 | There’s still time to complete your collection. | Sep 25, 2026 10:02 AM · 47 characters. There’s still time to complete your collection. | |
| Sep 24, 2026 11:31 AM | Best of both worlds: Elite 64 Pandem Datsun 280ZX! | 50 | It’s vintage Japanese performance with today’s tuner style. | Sep 24, 2026 11:31 AM · 50 characters. It’s vintage Japanese performance with today’s tuner style. | |
| Sep 23, 2026 8:32 PM | Built for Lamborghini enthusiasts | 33 | Add the Lamborghini Temerario to your RC lineup. | Sep 23, 2026 8:32 PM · 33 characters. Add the Lamborghini Temerario to your RC lineup. | |
| Sep 22, 2026 4:00 PM | Get a Hot Wheels Transformers Bumblebee before it’s gone | 57 | The third Hot Wheels Transformers Bot is a legacy piece. | Sep 22, 2026 4:00 PM · 57 characters. The third Hot Wheels Transformers Bot is a legacy piece. | |
| Sep 22, 2026 12:07 PM | Porsche power: pre-order the second 2026 sELECTIONs casting | 59 | Get in the Red Line Club and reserve yours today! | Sep 22, 2026 12:07 PM · 59 characters. Get in the Red Line Club and reserve yours today! | |
| Sep 21, 2026 6:31 PM | ICYMI: Take 20% off your favorite fandom finds now! | 51 | Become a member to get an additional 5% off with code MEMBERFIVE | Sep 21, 2026 6:31 PM · 51 characters. Become a member to get an additional 5% off with code MEMBERFIVE | |
| Sep 21, 2026 2:01 PM | Get Ready for the Epic Elite 64 Drop! | 37 | The premier Japanese tuner, melded with a touring classic. | Sep 21, 2026 2:01 PM · 37 characters. The premier Japanese tuner, melded with a touring classic. | |
| Sep 21, 2026 1:04 PM | 20% off starts now, grab the savings while supplies last! | 57 | Become a member to get an additional 5% off with code MEMBERFIVE. | Sep 21, 2026 1:04 PM · 57 characters. Become a member to get an additional 5% off with code MEMBERFIVE. | |
| Sep 20, 2026 3:03 PM | 🏁 Elite 64 Nissan Stagea is here | 33 | Premium detail meets one of Japan's most iconic performance wagons. | Sep 20, 2026 3:03 PM · 33 characters. Premium detail meets one of Japan's most iconic performance wagons. | |
| Sep 19, 2026 3:02 PM | Incoming: Elite 64 Mazda RX-7 Liberty Walk | 42 | A '90s JDM icon reimagined with Liberty Walk styling. | Sep 19, 2026 3:02 PM · 42 characters. A '90s JDM icon reimagined with Liberty Walk styling. | |
| Sep 19, 2026 2:01 PM | New crowd-pleasing games have entered the chat 🎲 | 49 | Fresh picks for game night—get everyone together for more fun! | Sep 19, 2026 2:01 PM · 49 characters. Fresh picks for game night—get everyone together for more fun! | |
| Sep 18, 2026 2:02 PM | Hot Wheels sELECTIONs #2: Porsche 959 | 37 | Join Red Line Club to join the custom Porsche party. | Sep 18, 2026 2:02 PM · 37 characters. Join Red Line Club to join the custom Porsche party. | |
| Sep 18, 2026 1:03 PM | Now’s your chance: 2025 F1 Hot Wheels Part 5 | 45 | Don’t miss your gap for these exciting 2-packs. | Sep 18, 2026 1:03 PM · 45 characters. Don’t miss your gap for these exciting 2-packs. | |
| Sep 17, 2026 11:31 AM | Hot Wheels Transformers Bumblebee is here to celebrate | 54 | Happy Transformers Day to you! | Sep 17, 2026 11:31 AM · 54 characters. Happy Transformers Day to you! | |
| Sep 16, 2026 12:03 PM | A challenger spirit appears: Hot Wheels x Supercar Blondie! | 59 | Our collab car is her personal Lamborghini, nicknamed “Lucy.” | Sep 16, 2026 12:03 PM · 59 characters. Our collab car is her personal Lamborghini, nicknamed “Lucy.” | |
| Sep 15, 2026 12:07 PM | A premium display case for your premium collection | 50 | Fits 56 Hot Wheels cars, and countless compliments. | Sep 15, 2026 12:07 PM · 50 characters. Fits 56 Hot Wheels cars, and countless compliments. | |
| Sep 14, 2026 12:02 PM | Enter to win a 2026 Ram 1500 Truck! Enter once per day, details inside. | 72 | Hot Wheels and Dollar General teamed up for this event. | Sep 14, 2026 12:02 PM · 72 characters. Hot Wheels and Dollar General teamed up for this event. | |
| Sep 13, 2026 9:00 AM | Lamborghini Miura + Mattel Brick Shop = a must-have set | 55 | Don’t miss a chance to build the original supercar. | Sep 13, 2026 9:00 AM · 55 characters. Don’t miss a chance to build the original supercar. | |
| Sep 12, 2026 11:04 AM | School's Back. Game On. | 23 | Discover UNO and more games for fun after the final bell. | Sep 12, 2026 11:04 AM · 23 characters. Discover UNO and more games for fun after the final bell. | |
| Sep 10, 2026 1:31 PM | Coming soon: Hot Wheels Transformers Bumblebee | 46 | The third Hot Wheels Transformers Bot is a charmer. | Sep 10, 2026 1:31 PM · 46 characters. The third Hot Wheels Transformers Bot is a charmer. | |
| Sep 10, 2026 12:03 PM | Hot Wheels x Maluma, embodying the challenger spirit! | 53 | Our collab car, like Maluma, relishes adventure. | Sep 10, 2026 12:03 PM · 53 characters. Our collab car, like Maluma, relishes adventure. | |
| Sep 9, 2026 12:00 PM | Our Matchbox The Movie Director Diorama is here! | 48 | Get hyped for the October 9 debut with this film-inspired set. | Sep 9, 2026 12:00 PM · 48 characters. Get hyped for the October 9 debut with this film-inspired set. | |
| Sep 7, 2026 4:01 PM | Get your Kroger Collector Edition BMW 2002! | 43 | The ultimate mail-in promo for the Ultimate Driving Machine. | Sep 7, 2026 4:01 PM · 43 characters. The ultimate mail-in promo for the Ultimate Driving Machine. | |
| Sep 7, 2026 1:07 PM | Don’t miss part 4 of the 2025 F1 Hot Wheels collection | 55 | It’s a Billion Dollar drop. | Sep 7, 2026 1:07 PM · 55 characters. It’s a Billion Dollar drop. | |
| Sep 3, 2026 2:04 PM | Matchbox The Movie Director Diorama goes behind the scenes! | 59 | Includes an onscreen car, camera car, and mini figure. | Sep 3, 2026 2:04 PM · 59 characters. Includes an onscreen car, camera car, and mini figure. | |
| Sep 2, 2026 1:01 PM | A Porsche designed for a soccer legend: Robert Lewandowski! | 59 | Our collab car aligns with his passion for performance. | Sep 2, 2026 1:01 PM · 59 characters. Our collab car aligns with his passion for performance. | |
| Aug 31, 2026 2:04 PM | Mail-in promo: Collector Edition Porsche 935-78 from Target! | 60 | Open for details and to find special Target collector events. | Aug 31, 2026 2:04 PM · 60 characters. Open for details and to find special Target collector events. | |
| Aug 28, 2026 10:08 AM | Challenge Accepted! Our collabs with global legends just dropped. | 65 | What cars inspired these influential superstars in their fields? | Aug 28, 2026 10:08 AM · 65 characters. What cars inspired these influential superstars in their fields? | |
| Aug 27, 2026 9:30 PM | Get ready! Tomorrow, we’ll call on your challenger spirit… | 60 | Meet us at the intersection of car culture, sport, and music. | Aug 27, 2026 9:30 PM · 60 characters. Meet us at the intersection of car culture, sport, and music. | |
| Aug 25, 2026 11:30 AM | Join the RLC to get this unique Shelby GT500 Code Red! | 54 | You won’t be blue when you grab this Mustang for your shelf. | Aug 25, 2026 11:30 AM · 54 characters. You won’t be blue when you grab this Mustang for your shelf. | |
| Aug 23, 2026 1:15 PM | Garage Spotlight: Take another lap | 34 | Discover new arrivals and Garage favorites worth another look. | Aug 23, 2026 1:15 PM · 34 characters. Discover new arrivals and Garage favorites worth another look. | |
| Aug 22, 2026 1:12 PM | From the vault: Collector Editions return at Walmart! | 53 | One from 2021 and another from 2023 are making a comeback. | Aug 22, 2026 1:12 PM · 53 characters. One from 2021 and another from 2023 are making a comeback. | |
| Aug 21, 2026 2:01 PM | It’s a Shelby Code Red like you’ve never seen before! | 55 | Join the Red Line Club to get access to this blue beauty. | Aug 21, 2026 2:01 PM · 55 characters. Join the Red Line Club to get access to this blue beauty. | |
| Aug 20, 2026 4:07 PM | Get INFINITE car scanning in the Showcase app now! | 50 | Join Showcase Unlimited for this and more maxxed-out perks. | Aug 20, 2026 4:07 PM · 50 characters. Join Showcase Unlimited for this and more maxxed-out perks. | |
| Aug 20, 2026 11:32 AM | The Elite 64 Mercedes-Benz G 63 AMG 6x6 has arrived! | 52 | 20+ part construction. 6 wheels. 1 remarkable off-road ride. | Aug 20, 2026 11:32 AM · 52 characters. 20+ part construction. 6 wheels. 1 remarkable off-road ride. | |
| Aug 18, 2026 11:33 AM | It's our first Ferrari F40 in more than a decade – get it now! | 64 | Join the Red Line Club to make the dream a deluxe reality. | Aug 18, 2026 11:33 AM · 64 characters. Join the Red Line Club to make the dream a deluxe reality. |
Based on 125 emails received from Jul 5 to Nov 7, 2026. Times in US Eastern. How we collect