Coffee vs. matcha: the honest comparison

Preview text: Spoiler: one of them is working against you.

More Than MatchaMonday, Oct 19, 2026 at 9:13 AM EasternKlaviyo
More Than MatchaCoffee vs. matcha: the honest comparison
Subject
Coffee vs. matcha: the honest comparison
Preview text
Spoiler: one of them is working against you.
From
info@morethanmatcha.co
Sent
Mon Oct 19, 2026, 9:13 AM ET
Size
52 KB
Images
14
Links
15, 1 of them buttons
Subject length
40 characters

Against More Than Matcha's usual

Sent in the 9 AM hour, which holds 18% of its emails; 27% arrive in the 7 AM hour. The subject is 40 characters; its average is 28.

Email headers

What the brand's servers put on this email. Our receiving servers, the address we subscribed with and unsubscribe links are left out.

From
More Than Matcha <[email protected]>
Subject
Coffee vs. matcha: the honest comparison
Date
Mon, 19 Oct 2026 13:13:37 +0000
Message-ID domain
klaviyomail.com
Return-Path domain
k3.send.morethanmatcha.co
DKIM signature
d=shared.klaviyomail.com s=def1; d=send.morethanmatcha.co s=mtd1
List-Unsubscribe
Present, one-click

Servers it passed through, newest first

  1. from (unnamed) by kmta-mta-blue-….servers.clovesoftware.com with SMTP

Other sending headers (names only): X-Mailer-Info-Extra2, X-Mailer-Info, X-Mailer-Info-Extra, X-Kmail-Account, X-Kmail-Flow, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse

Report this email

Sent just before and after

Oct 26, 2026 9:14 AMWhy this matcha is actually different
Oct 23, 2026 9:10 AMOkay, I have to brag for a second 💚
Oct 19, 2026 9:27 AMFrom the farm in Japan to you.
Oct 19, 2026 9:13 AMCoffee vs. matcha: the honest comparison (this email)
Oct 16, 2026 9:03 AMA message from the founder 💚
Oct 15, 2026 6:30 PMAn Unexpected Update for You
Oct 14, 2026 8:02 AMLAUNCHING TOMORROW.

More from More Than Matcha

All More Than Matcha emails

Get the Black Friday insights

We're collecting every Black Friday email from more than 50,000 brands as it lands. Get what we find: who starts first, the biggest discounts, and the subject lines that stand out.

Free. You'll get a confirmation email first, and you can unsubscribe anytime.