15% off everything, and it's dead tomorrow at midnight

Preview text: We don't run sales. You've probably noticed. This is the exception, and it's a short one…

Mr. EatwellFriday, Aug 7, 2026 at 5:47 PM EasternKlaviyo
Mr. Eatwell15% off everything, and it's dead tomorrow at midnight
Subject
15% off everything, and it's dead tomorrow at midnight
Preview text
We don't run sales. You've probably noticed. This is the exception, and it's a short one…
From
matt@mreatwell.com
Sent
Fri Aug 7, 2026, 5:47 PM ET
Sent to
mreatwell.com
Size
13 KB
Images
5
Links
6, 2 of them buttons
Subject length
54 characters

Against Mr. Eatwell's usual

Sent in the 5 PM hour, which holds 6% of its emails; 16% arrive in the 10 AM hour. The subject is 54 characters; its average is 36.

Email headers

What the brand's servers put on this email. Our receiving servers, the address we subscribed with and unsubscribe links are left out.

From
Mr. Eatwell <[email protected]>
Subject
15% off everything, and it's dead tomorrow at midnight
Date
Fri, 07 Aug 2026 21:47:36 +0000
Message-ID domain
klaviyomail.com
Return-Path domain
k3.send.mreatwell.com
DKIM signature
d=shared.klaviyomail.com s=def1; d=send.mreatwell.com s=mtd1
List-Unsubscribe
Present, one-click

Servers it passed through, newest first

  1. from kl-203-24-21.kmta.shared.klaviyomail.com [170.203.24.21] by our receiving server with ESMTPS
  2. from (unnamed) by kmta-mta-blue-….servers.clovesoftware.com with SMTP

Other sending headers (names only): X-Mailer-Info-Extra2, X-Mailer-Info, X-Mailer-Info-Extra, X-Kmail-Account, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse

Report this email

Sent just before and after

Aug 28, 2026 6:25 PMYou were looking at this…
Aug 28, 2026 4:42 PMWhy everything we make says "Appreciate you."
Aug 19, 2026 11:01 AMI told everybody to go buy from Amazon
Aug 7, 2026 5:47 PM15% off everything, and it's dead tomorrow at midnight (this email)
Jul 6, 2026 4:56 AMJust a quick note from Matt
Jul 5, 2026 4:55 AMStill thinking it over? Here’s why people choose us
Jul 4, 2026 4:54 AMWhy people choose us

More from Mr. Eatwell

All Mr. Eatwell emails

Get the Black Friday insights

We're collecting every Black Friday email from more than 50,000 brands as it lands. Get what we find: who starts first, the biggest discounts, and the subject lines that stand out.

Free. Unsubscribe anytime.