I’m allergic to Vitamin C. Kind of.

Preview text: The unexpected story behind No.1 Serum.

MUTHAWednesday, Oct 7, 2026 at 11:20 AM EasternKlaviyo
MUTHAI’m allergic to Vitamin C. Kind of.
Subject
I’m allergic to Vitamin C. Kind of.
Preview text
The unexpected story behind No.1 Serum.
From
support@mutha.com
Brand
MUTHA
Sent
Wed Oct 7, 2026, 11:20 AM ET
Sent to
mutha.com, mutha.info
Size
18 KB
Images
1
Links
4
Subject length
35 characters

Against MUTHA's usual

Sent in the 11 AM hour, which holds 10% of its emails; 18% arrive in the 9 AM hour. The subject is 35 characters; its average is 24.

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From
Hope from MUTHA <[email protected]>
Subject
I’m allergic to Vitamin C. Kind of.
Date
Wed, 07 Oct 2026 15:20:04 +0000
Message-ID domain
klaviyomail.com
Return-Path domain
k3.email.mutha.com
DKIM signature
d=shared.klaviyomail.com s=def1; d=email.mutha.com s=mtd1
List-Unsubscribe
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  1. from (unnamed) by kmta-mta-blue-….servers.clovesoftware.com with SMTP

Other sending headers (names only): X-Mailer-Info-Extra2, X-Mailer-Info, X-Mailer-Info-Extra, X-Kmail-Account, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse

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Sent just before and after

Oct 13, 2026 9:23 AMHow it all began
Oct 13, 2026 1:13 AMWelcome to the MUTHAhood
Oct 11, 2026 11:15 AMYour routine has places to be.
Oct 7, 2026 11:20 AMI’m allergic to Vitamin C. Kind of. (this email)
Oct 5, 2026 9:45 AMIt’s Body Butter Season
Oct 3, 2026 8:00 AMJUST LANDED: Two ways to MUTHA
Sep 22, 2026 9:02 AMWTF is MUTHALOAD®?

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