The mystery is over, .

Preview text: We kept you waiting. Worth it.

New AuraFriday, Mar 27, 2026 at 5:00 PM EasternKlaviyo
New AuraThe mystery is over, .
Subject
The mystery is over, .
Preview text
We kept you waiting. Worth it.
From
support@trynewaura.com
Sent
Fri Mar 27, 2026, 5:00 PM ET
Size
28 KB
Images
3
Links
3, 1 of them buttons
Subject length
22 characters

Against New Aura's usual

Sent in its busiest hour, 5 PM, which holds 65% of its emails. The subject is 22 characters; its average is 29.

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Sent just before and after

Apr 2, 2026 8:51 PMYou’re not here by accident
Apr 1, 2026 5:00 PMWe're shutting down.
Mar 31, 2026 5:00 PM, this one closes at midnight.
Mar 27, 2026 5:00 PMThe mystery is over, . (this email)
Mar 26, 2026 5:01 PMLet me show you what's inside.
Mar 25, 2026 5:02 PMHeads up, .
Mar 18, 2026 6:03 AMYou’re not the only one

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