What the ingredient label isn’t telling you
Preview text: One word on the label can hide hundreds of chemicals.
Using this email in an article? Credit: OCHRE email via They Sent It, with a link to this page. Full-size image
Use this example
- Subject
- What the ingredient label isn’t telling you
- Preview text
- One word on the label can hide hundreds of chemicals.
- From
- hello@
ochrebeauty.com - Brand
- OCHRE
- ESP
- Klaviyo
- Sent
- Fri Oct 23, 2026, 1:00 PM ET
- Sent to
- ochrebeauty.com, ochrehair.com, tryochre.com
- Size
- 52 KB
- Images
- 9
- Links
- 10, 5 of them buttons
- Subject length
- 45 characters
Against OCHRE's usual
Sent in the 1 PM hour, which holds 38% of its emails; 46% arrive in the 3 AM hour. The subject is 45 characters; its average is 35.
Email headers
What the brand's servers put on this email. Our receiving servers, the address we subscribed with and unsubscribe links are left out.
- From
- OCHRE <[email protected]>
- Subject
- What the ingredient label isn’t telling you
- Date
- Fri, 23 Oct 2026 17:00:06 +0000 (UTC)
- Message-ID domain
- geopod-ismtpd-50
- Return-Path domain
- email.ochrebeauty.com
- DKIM signature
- d=ochrebeauty.com s=kl2
- List-Unsubscribe
- Present, one-click
Servers it passed through, newest first
- by recvd-…-97f42 with SMTP
- from (unnamed) by geopod-ismtpd-50 with HTTP
Other sending headers (names only): X-Kmail-Account, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse, X-SG-EID, X-SG-ID, X-Entity-ID
Sent just before and after
| Oct 25, 2026 3:10 AM | But does it actually work? | |
| Oct 24, 2026 3:04 AM | The styler that started OCHRE | |
| Oct 24, 2026 3:04 AM | But does it actually work? | |
| Oct 23, 2026 1:00 PM | What the ingredient label isn’t telling you (this email) | |
| Oct 22, 2026 3:09 AM | The styler that started OCHRE | |
| Oct 21, 2026 3:03 AM | The styler that started OCHRE | |
| Oct 21, 2026 3:03 AM | We don't just make claims. We test them. |
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Sent the same day by similar brands
Same ESP and the closest weekly volume, sent on Oct 23, 2026.
