We need to talk about what's underneath your hair.

Preview text: Most routines stop at the strand. The real magic happens at the root.

OvertoneThursday, Jul 30, 2026 at 11:01 AM EasternKlaviyo
OvertoneWe need to talk about what's underneath your hair.
Subject
We need to talk about what's underneath your hair.
Preview text
Most routines stop at the strand. The real magic happens at the root.
From
overtone@overtone.co
Sent
Thu Jul 30, 2026, 11:01 AM ET
Sent to
Colombia (overtone.co)
Size
48 KB
Images
15
Links
13
Subject length
50 characters

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Sent in its busiest hour, 11 AM, which holds 22% of its emails. The subject is 50 characters; its average is 37.

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From
OVERTONE <[email protected]>
Subject
We need to talk about what's underneath your hair.
Date
Thu, 30 Jul 2026 15:01:25 +0000 (UTC)
Message-ID domain
geopod-ismtpd-111
Return-Path domain
send.overtone.co
DKIM signature
d=overtone.co s=s1
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Sent just before and after

Aug 3, 2026 11:02 AMReset + Refresh ♻️ Your 2-Step Scalp-to-Color Routine
Aug 2, 2026 11:03 AM👉 This is what we built for your scalp.
Jul 31, 2026 11:02 AM🔗 Your color deserves a stronger foundation.
Jul 30, 2026 11:01 AMWe need to talk about what's underneath your hair. (this email)
Jul 29, 2026 12:03 PMHey, don't miss your faves for 10% off 💕
Jul 28, 2026 9:03 PM❌ No Fading. No In-Between Days.
Jul 27, 2026 10:00 PM💥 10% off, for now. Your faves. Our best sellers.

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