The Dresses Worth Waiting For
Preview text: Your favourite dresses are back. Find the one you’ve been waiting for.

Using this email in an article? Credit: OW Collection email via They Sent It, with a link to this page. Full-size image
- Subject
- The Dresses Worth Waiting For
- Preview text
- Your favourite dresses are back. Find the one you’ve been waiting for.
- From
- hello@
owcollection.com - Brand
- OW Collection
- ESP
- Klaviyo
- Sent
- Thu Oct 15, 2026, 5:01 PM ET
- Sent to
- owintimates.com
- Size
- 81 KB
- Images
- 12
- Links
- 29, 12 of them buttons
- Subject length
- 29 characters
Against OW Collection's usual
Sent in its busiest hour, 5 PM, which holds 31% of its emails. The subject is 29 characters; its average is 21.
Email headers
What the brand's servers put on this email. Our receiving servers, the address we subscribed with and unsubscribe links are left out.
- From
- OW Collection <[email protected]>
- Subject
- The Dresses Worth Waiting For
- Date
- Thu, 15 Oct 2026 21:01:09 +0000 (UTC)
- Message-ID domain
- geopod-ismtpd-34
- Return-Path domain
- hello.owcollection.com
- DKIM signature
- d=owcollection.com s=kl2
- List-Unsubscribe
- Present, one-click
Servers it passed through, newest first
- by recvd-…-bcghg with SMTP
- from (unnamed) by geopod-ismtpd-34 with HTTP
Other sending headers (names only): X-Kmail-Account, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse, X-SG-EID, X-SG-ID, X-Entity-ID
Sent just before and after
| Oct 20, 2026 8:43 PM | See what’s next at OW | |
| Oct 18, 2026 8:42 PM | A note from Sonja | |
| Oct 16, 2026 8:41 PM | The trends defining 2026 | |
| Oct 15, 2026 5:01 PM | The Dresses Worth Waiting For (this email) | |
| Oct 14, 2026 8:40 PM | Don't Forget Your Welcome Gift | |
| Oct 13, 2026 8:37 PM | Welcome to OW | |
| Oct 13, 2026 5:01 PM | Meet Your New Favourite Jacket |
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Nov 1, 2026 8:01 AM
Oct 30, 2026 10:37 AM
Oct 29, 2026 11:35 AM
Oct 29, 2026 9:00 AM
Sent the same day by similar brands
Same ESP and the closest weekly volume, sent on Oct 15, 2026.











