New Drop: Are you afraid of the dark?

Preview text: The Ghost collection just dropped - gear up before it's gone. Simon Riley is back!

PhaselineFriday, Jul 17, 2026 at 5:14 PM EasternKlaviyo
PhaselineNew Drop: Are you afraid of the dark?
Subject
New Drop: Are you afraid of the dark?
Preview text
The Ghost collection just dropped - gear up before it's gone. Simon Riley is back!
From
cs@phaselineco.com
Sent
Fri Jul 17, 2026, 5:14 PM ET
Size
91 KB
Images
23
Links
39, 19 of them buttons
Subject length
37 characters

Against Phaseline's usual

Sent in the 5 PM hour, which holds 10% of its emails; 13% arrive in the 11 AM hour. The subject is 37 characters; its average is 27.

Email headers

What the brand's servers put on this email. Our receiving servers, the address we subscribed with and unsubscribe links are left out.

From
Phaseline <[email protected]>
Subject
New Drop: Are you afraid of the dark?
Date
Fri, 17 Jul 2026 21:14:41 +0000
Message-ID domain
klaviyomail.com
Return-Path domain
k3.send.phaselineco.com
DKIM signature
d=shared.klaviyomail.com s=def1; d=send.phaselineco.com s=mtd1
List-Unsubscribe
Present, one-click

Servers it passed through, newest first

  1. from kl-203-16-9.kmta.shared.klaviyomail.com [170.203.16.9] by our receiving server with ESMTPS
  2. from (unnamed) by kmta-mta-blue-….servers.clovesoftware.com with SMTP

Other sending headers (names only): X-Mailer-Info-Extra2, X-Mailer-Info, X-Mailer-Info-Extra, X-Kmail-Account, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse

Report this email

Sent just before and after

Jul 24, 2026 12:00 PMYour Best Friend Deserves This...
Jul 22, 2026 9:03 AMHe just saved $49.50 with one code...
Jul 20, 2026 2:03 PMLoading 10 free stickers into your cart...
Jul 17, 2026 5:14 PMNew Drop: Are you afraid of the dark? (this email)
Jul 16, 2026 11:36 AM🚨 10% OFF
Jul 15, 2026 6:01 PM20% Off Everything. 5 Days. Code: PLC20.
Jul 15, 2026 11:36 AMLost Your Way?

More from Phaseline

All Phaseline emails

Get the Black Friday insights

We're collecting every Black Friday email from more than 50,000 brands as it lands. Get what we find: who starts first, the biggest discounts, and the subject lines that stand out.

Free. Unsubscribe anytime.