Why we're sitting out Black Friday

Preview text: Hi there, Black Friday is just around the corner, and your inbox is probably already full…

Picnic FolkSunday, Nov 8, 2026 at 7:30 PM EasternKlaviyo
Picnic FolkWhy we're sitting out Black Friday
Subject
Why we're sitting out Black Friday
Preview text
Hi there, Black Friday is just around the corner, and your inbox is probably already full…
From
info@picnicfolk.com
Sent
Sun Nov 8, 2026, 7:30 PM ET
Size
23 KB
Images
3
Links
4, 1 of them buttons
Subject length
34 characters

Against Picnic Folk's usual

Sent in the 7 PM hour, which holds 10% of its emails; 21% arrive in the 4 PM hour. The subject is 34 characters, the same as its average.

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Sent just before and after

Nov 8, 2026 7:30 PMWhy we're sitting out Black Friday (this email)
Oct 30, 2026 8:19 PMMeet our Markers ✨
Oct 29, 2026 5:03 PMIt’s live: our final tinware drop 🧡
Oct 29, 2026 3:30 AMHearts, daisies & the return of an old favourite ❤️
Oct 28, 2026 5:30 PMOur first and final tinware drop: Friday 8am
Oct 20, 2026 2:00 AMThe gift they'll actually use 🌙
Oct 15, 2026 2:01 AMDesk to café, sorted ☕

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