We started with coffee. Then we looked at your water πŸ’§

Preview text: Why the materials that heat your water matter, too.

Pure OverSunday, Aug 30, 2026 at 10:45 AM EasternKlaviyo
Pure OverWe started with coffee. Then we looked at your water πŸ’§
Subject
We started with coffee. Then we looked at your water πŸ’§
Preview text
Why the materials that heat your water matter, too.
From
hello@pureover.com
Sent
Sun Aug 30, 2026, 10:45 AM ET
Size
50 KB
Images
13
Links
16, 4 of them buttons
Subject length
54 characters

Against Pure Over's usual

Sent in the 10 AM hour, which holds 7% of its emails; 20% arrive in the 2 PM hour. The subject is 54 characters; its average is 38.

Email headers

What the brand's servers put on this email. Our receiving servers, the address we subscribed with and unsubscribe links are left out.

From
Pure Over <[email protected]>
Subject
We started with coffee. Then we looked at your water πŸ’§
Date
Sun, 30 Aug 2026 14:45:08 +0000
Message-ID domain
klaviyomail.com
Return-Path domain
k3.send.pureover.com
DKIM signature
d=shared.klaviyomail.com s=def1; d=send.pureover.com s=mtd1
List-Unsubscribe
Present, one-click

Servers it passed through, newest first

  1. from (unnamed) by kmta-mta-blue-….servers.clovesoftware.com with SMTP

Other sending headers (names only): X-Mailer-Info-Extra2, X-Mailer-Info, X-Mailer-Info-Extra, X-Kmail-Account, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse

Report this email

Sent just before and after

Sep 6, 2026 4:00 PMNo paper filters required
Sep 4, 2026 4:00 PMPure glass coffee brew kits
Sep 1, 2026 4:01 PMTwo products. One thoughtful system. β˜•
Aug 30, 2026 10:45 AMWe started with coffee. Then we looked at your water πŸ’§ (this email)
Aug 28, 2026 2:02 PMBatch #1 sold out. Batch #2 is now open πŸ”₯
Aug 27, 2026 2:05 PMKettle Presales are OPEN πŸŽ‰πŸ”₯
Aug 23, 2026 10:45 AMYears in the making. Launching Thursday. πŸ”₯

More from Pure Over

All Pure Over emails

Get the Black Friday insights

We're collecting every Black Friday email from more than 50,000 brands as it lands. Get what we find: who starts first, the biggest discounts, and the subject lines that stand out.

Free. Unsubscribe anytime.