They Sent It

Vegan cheese made the news this week.

We weren't in it. Here's the story they didn't tell.

Rebel CheeseTuesday, May 12, 2026 at 6:22 PM EasternKlaviyo
Rebel CheeseVegan cheese made the news this week.
Subject
Vegan cheese made the news this week.
Preview text
We weren't in it. Here's the story they didn't tell.
From
cheeseclub@rebelcheese.com
Sent
Tue May 12, 2026, 6:22 PM ET
Size
46 KB
Images
10
Links
10, 1 of them buttons
Subject length
37 characters

Against Rebel Cheese's usual

Sent in the 6 PM hour, which holds 18% of its emails; 41% arrive in the 9 AM hour. The subject is 37 characters; its average is 34.

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From
Rebel Cheese <[email protected]>
Subject
Vegan cheese made the news this week.
Date
Tue, 12 May 2026 22:22:32 +0000
Message-ID domain
klaviyomail.com
Return-Path domain
k3.send.rebelcheese.com
DKIM signature
d=shared.klaviyomail.com s=def1; d=send.rebelcheese.com s=mtd1
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  1. from kl-203-16-51.kmta.shared.klaviyomail.com [170.203.16.51] by our receiving server with ESMTPS
  2. from (unnamed) by kmta-mta-blue-….servers.clovesoftware.com with SMTP

Other sending headers (names only): X-Mailer-Info-Extra2, X-Mailer-Info, X-Mailer-Info-Extra, X-Kmail-Account, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse

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May 17, 2026 9:15 AMOne writer killed vegan cheese this week. Another revived it.
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May 6, 2026 6:33 PMYou asked. We listened.

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