Why we started Rocketo. The short version.

Preview text: It starts with a vet, a dog, and a lot of bad ingredients.

RocketoSunday, Aug 23, 2026 at 8:41 AM EasternKlaviyo
RocketoWhy we started Rocketo. The short version.
Subject
Why we started Rocketo. The short version.
Preview text
It starts with a vet, a dog, and a lot of bad ingredients.
From
houston@gorocketo.com
Brand
Rocketo
Sent
Sun Aug 23, 2026, 8:41 AM ET
Size
40 KB
Images
10
Links
8, 1 of them buttons
Subject length
42 characters

Against Rocketo's usual

Sent in the 8 AM hour, which holds 27% of its emails; 32% arrive in the 1 PM hour. The subject is 42 characters; its average is 33.

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Sent just before and after

Aug 31, 2026 1:00 PM25% off ends tonight.
Aug 30, 2026 8:45 AMSIGNUP20 expires soon.
Aug 28, 2026 8:44 AMThe best thing you can do for your dog. Daily.
Aug 26, 2026 8:43 AMThe questions people actually ask us.
Aug 24, 2026 8:42 AMDon't take our word for it.
Aug 23, 2026 8:41 AMWhy we started Rocketo. The short version. (this email)
Aug 22, 2026 8:40 AMWelcome. Here's 20% off your first order.

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