They Sent It

Have you seen this in your hair lately?

Do this with your hair before you read further

RovinaMonday, Jul 13, 2026 at 11:03 AM EasternKlaviyo
RovinaHave you seen this in your hair lately?
Subject
Have you seen this in your hair lately?
Preview text
Do this with your hair before you read further
From
send@tryrovina.com
Brand
Rovina
Sent
Mon Jul 13, 2026, 11:03 AM ET
Size
19 KB
Images
1
Links
3, 1 of them buttons
Subject length
39 characters

Against Rovina's usual

Sent in the 11 AM hour, which holds 2% of its emails; 79% arrive in the 10 AM hour. The subject is 39 characters; its average is 40.

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From
Rovina <[email protected]>
Subject
Have you seen this in your hair lately?
Date
Mon, 13 Jul 2026 15:03:04 +0000
Message-ID domain
klaviyomail.com
Return-Path domain
send.tryrovina.com
DKIM signature
d=shared.klaviyomail.com s=def1; d=tryrovina.com s=kl1
List-Unsubscribe
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Servers it passed through, newest first

  1. from kl-203-16-21.kmta.shared.klaviyomail.com [170.203.16.21] by our receiving server with ESMTPS
  2. from (unnamed) by kmta-mta-green-….servers.clovesoftware.com with SMTP

Other sending headers (names only): X-Mailer-Info-Extra2, X-Mailer-Info, X-Mailer-Info-Extra, X-Kmail-Account, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse

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Sent just before and after

Jul 18, 2026 10:03 AMHonestly, this feels like cheating…
Jul 16, 2026 10:04 AMYou’ll be MAD after seeing this 😳
Jul 15, 2026 11:03 AMMake the "did you sleep?" comments stop
Jul 13, 2026 11:03 AMHave you seen this in your hair lately? (this email)
Jul 11, 2026 2:45 PMCoffee stopped working? 😅
Jul 9, 2026 10:03 AMWe've been lied to about genetics
Jul 8, 2026 10:03 AMWhy stretching alone never quite fixes it

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