KAL Coming Soon… Are You on the List?

Preview text: The Big Reveal Is Almost Here

RowanWednesday, Sep 23, 2026 at 11:00 AM EasternKlaviyo
RowanKAL Coming Soon… Are You on the List?
Subject
KAL Coming Soon… Are You on the List?
Preview text
The Big Reveal Is Almost Here
From
mail@hello.knitrowan.com
Brand
Rowan
Sent
Wed Sep 23, 2026, 11:00 AM ET
Sent to
knitrowan.com, rowan-production.herokuapp.com
Size
57 KB
Images
7
Links
14, 3 of them buttons
Subject length
39 characters

Against Rowan's usual

Sent in the 11 AM hour, which holds 3% of its emails; 29% arrive in the 1 PM hour. The subject is 39 characters; its average is 28.

Email headers

What the brand's servers put on this email. Our receiving servers, the address we subscribed with and unsubscribe links are left out.

From
Rowan <[email protected]>
Subject
KAL Coming Soon… Are You on the List?
Date
Wed, 23 Sep 2026 15:00:16 +0000 (UTC)
Message-ID domain
geopod-ismtpd-17
Return-Path domain
hello.knitrowan.com
DKIM signature
d=knitrowan.com s=kl2
List-Unsubscribe
Present, one-click

Servers it passed through, newest first

  1. by recvd-…-xtkrw with SMTP
  2. from (unnamed) by geopod-ismtpd-17 with HTTP

Other sending headers (names only): X-Kmail-Account, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse, X-SG-EID, X-SG-ID, X-Entity-ID

Report this email

Sent just before and after

Sep 29, 2026 3:02 PMThe Big Reveal…
Sep 26, 2026 1:04 PMThree Reasons to Cast On
Sep 24, 2026 2:01 PMA Yarn Worth Casting On
Sep 23, 2026 11:00 AMKAL Coming Soon… Are You on the List? (this email)
Sep 20, 2026 4:00 AMDiscover Our New Autumn Winter Books
Sep 18, 2026 1:01 PMWhat Will You Make This Season
Sep 16, 2026 6:02 AMNew Season Is Here

More from Rowan

All Rowan emails

Get the Black Friday insights

We're collecting every Black Friday email from more than 50,000 brands as it lands. Get what we find: who starts first, the biggest discounts, and the subject lines that stand out.

Free. Unsubscribe anytime.