A second look at Midnight

Preview text: Rewatch the reveal, revisit the mood, and shop the pieces already starting to move.

Saffron RoadFriday, Mar 27, 2026 at 8:30 PM EasternKlaviyo
Saffron RoadA second look at Midnight
Subject
A second look at Midnight
Preview text
Rewatch the reveal, revisit the mood, and shop the pieces already starting to move.
From
support@saffronroadfashion.com
Sent
Fri Mar 27, 2026, 8:30 PM ET
Sent to
Australia (saffronroad.com.au), Colombia (saffronroadfashion.co), saffronroadfashion.com, Australia (saffronroadfashion.com.au)
Size
47 KB
Images
16
Links
16, 4 of them buttons
Subject length
25 characters

Against Saffron Road's usual

Sent in the 8 PM hour, which holds 11% of its emails; 21% arrive in the 5 AM hour. The subject is 25 characters; its average is 34.

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Sent just before and after

Mar 31, 2026 5:00 AMIt starts shortly… and this drop is even better on
Mar 30, 2026 5:45 AMThe print you loved is back — but not like before
Mar 30, 2026 2:06 AMWhich is your go-to style?
Mar 27, 2026 8:30 PMA second look at Midnight (this email)
Mar 25, 2026 8:30 PMIt’s here: Midnight Botanica
Mar 25, 2026 5:00 AMWe’re live soon…
Mar 24, 2026 5:00 AMA darker drop is on its way

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