They Sent It

100,000 people made the switch 🧂

4.7 stars. Here's why

SALTEMonday, Sep 14, 2026 at 2:47 PM EasternKlaviyo
SALTE100,000 people made the switch 🧂
Subject
100,000 people made the switch 🧂
Preview text
4.7 stars. Here's why
From
hey@drinksalte.com
Brand
SALTE
Sent
Mon Sep 14, 2026, 2:47 PM ET
Sent to
drinksalte.com, Denmark (drinksalte.dk), Spain (drinksalte.es), Europe (drinksalte.eu), France (drinksalte.fr), drinksalte.net, Portugal (drinksalte.pt), drinksalty.com
Size
82 KB
Images
7
Links
7, 5 of them buttons
Subject length
32 characters

Against SALTE's usual

Sent in the 2 PM hour, which holds 13% of its emails; 13% arrive in the 10 AM hour. The subject is 32 characters; its average is 33.

Email headers

What the brand's servers put on this email. Our receiving servers, the address we subscribed with and unsubscribe links are left out.

From
SALTE <[email protected]>
Subject
100,000 people made the switch 🧂
Date
Mon, 14 Sep 2026 18:47:34 +0000
Message-ID domain
klaviyomail.com
Return-Path domain
k3.send.drinksalte.com
DKIM signature
d=shared.klaviyomail.com s=def1; d=send.drinksalte.com s=mtd1
List-Unsubscribe
Present, one-click

Servers it passed through, newest first

  1. from (unnamed) by kmta-mta-blue-….servers.clovesoftware.com with SMTP

Other sending headers (names only): X-Mailer-Info-Extra2, X-Mailer-Info, X-Mailer-Info-Extra, X-Kmail-Account, X-Kmail-Flow, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse

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Sent just before and after

Sep 21, 2026 10:06 AMYou don't believe electrolytes make a difference. Until you try them 💧
Sep 21, 2026 10:06 AMYou don't believe electrolytes make a difference. Until you try them 💧
Sep 17, 2026 10:00 AMWe almost didn’t launch this flavour.
Sep 14, 2026 2:47 PM100,000 people made the switch 🧂 (this email)
Sep 13, 2026 1:13 PMStill thinking about it? 💧
Sep 13, 2026 11:41 AMFuture you will thank you 💧
Sep 10, 2026 11:22 AMThe 3pm slump isn't always about sleep 💤

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