“Breathable. Odour-resistant. Comfortable. Versatile.”
Preview text: Our customer's response that sums it up perfectly

Using this email in an article? Credit: Sir W. Merino email via They Sent It, with a link to this page. Full-size image
- Subject
- “Breathable. Odour-resistant. Comfortable. Versatile.”
- Preview text
- Our customer's response that sums it up perfectly
- From
- jock@
sirwmerino.com - Brand
- Sir W. Merino
- ESP
- Klaviyo
- Sent
- Sun Oct 11, 2026, 12:07 PM ET
- Size
- 31 KB
- Images
- 1
- Links
- 8, 2 of them buttons
- Subject length
- 55 characters
Against Sir W. Merino's usual
Sent in the 12 PM hour, which holds 15% of its emails; 39% arrive in the 10 AM hour. The subject is 55 characters; its average is 37.
Email headers
What the brand's servers put on this email. Our receiving servers, the address we subscribed with and unsubscribe links are left out.
- From
- Jock at Sir W. Merino <[email protected]>
- Subject
- “Breathable. Odour-resistant. Comfortable. Versatile.”
- Date
- Sun, 11 Oct 2026 16:07:19 +0000 (UTC)
- Message-ID domain
- geopod-ismtpd-84
- Return-Path domain
- sheep.sirwmerino.com
- DKIM signature
- d=sirwmerino.com s=kl2
- List-Unsubscribe
- Present, one-click
Servers it passed through, newest first
- by recvd-…-88dhp with SMTP
- from (unnamed) by geopod-ismtpd-84 with HTTP
Other sending headers (names only): X-Kmail-Account, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse, X-SG-EID, X-SG-ID, X-Entity-ID
Sent just before and after
| Oct 21, 2026 10:01 AM | Our shirts are decided in the shed | |
| Oct 14, 2026 3:02 PM | What to wear on a day that changes its mind | |
| Oct 11, 2026 12:07 PM | “Breathable. Odour-resistant. Comfortable. Versatile.” (this email) | |
| Sep 25, 2026 10:41 AM | 15 hours in the desert air | |
| Sep 3, 2026 6:51 PM | Why Sir W. works in the heat | |
| Aug 30, 2026 10:06 AM | Which colour of The Bruce should you start with? | |
| Aug 23, 2026 12:32 PM | Last Chance — free Sir W. cap |
More from Sir W. Merino
All Sir W. Merino emailsOur shirts are decided in the shed
Oct 21, 2026 10:01 AM
What to wear on a day that changes its mind
Oct 14, 2026 3:02 PM
Sep 25, 2026 10:41 AM
Sep 3, 2026 6:51 PM
Which colour of The Bruce should you start with?
Aug 30, 2026 10:06 AM




